The Manager's Bookstore

Home | About MO | Contact MO | Tell-a-friend | Make start page | Add to favorites

Search for business and management books, authors, publishers & news
Search for business books, management authors, management book publishers & business books' news
Search for business and management books, authors, publishers & news
Advanced


Featuring
8986 books
7547 authors
222 subjects
1269 publishers

Recommended business and management reading, from top sources
- The Business Owner's Bookshelf
- Excellent reading from a terrible year
- Strategy+Business Best Business Books 2008
- BusinessWeek Best-Seller List - Hardcover, November 26. 2008
- The best business books of 2007 @ Miami Herald


News and reviews about business books, authors and publishers
- Charles Jacobs Goes Inside the Entrepreneur's Brain
- Jim Collins: How to Thrive in 2009
- The Peter Principle Lives On
- Brand Aid: Technology’s the Great Equalizer
- How News Corp. Nabbed MySpace
- The I-Word
- The Influence of the Net Generation
- New Business in the Network of Everything


Get our FREE newsletter on management books
Get our FREE newsletter on business books
Get our FREE newsletter on management books



 



Carl Nichols Jr

subjects Carl Nichols Jr writes about Brands & Brand Management
Carl Nichols Jr's profile Profile not yet available


1 book found
 
Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea
Buy Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea from Amazon  By Schley, Bill Amazon's customers rating

Too many companies think that splashy advertising and cool packaging is the same thing as branding. Marketers talk about brand charisma or brand warfare, spend millions on entertaining ads starring...

Ranking at Amazon 6238272
 Portfolio
 November 2005 - Hardcover
 Brands & Brand Management
Our price: $11 (list: $23.95)
Used from: $1.2
Information updated on 03/10/2020
Buy Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea from Amazon

1 book found
 
Home | About MO | Contact MO | Tell-a-friend | Make start page | Add to favorites
� Copyright 2005-2006 - by ManagementOnly.com
Read our Privacy Policy