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Seth Godin
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http://www.sethgodin.com/sg/bio.html
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Marketing, On-line marketing, Customer Relationship
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Bestselling author, entrepreneur and agent of change.
Godin is author of Permission Marketing. Promo Magazine called Seth "The Prime Minister of Permission Marketing," and in June Fortune chose the book as one of their Best Business Books. Permission Marketing was an Amazon.com top 100 bestseller for a year, and it spent four months on the Business Week bestseller list.
Godin’s latest book is Unleashing the Ideavirus. More than 100,000 people received the digital version of the book during its first week of Internet publication. Featured in USA Today, The New York Times, The Industry Standard and Wired Online, this book broke new ground in the way ideas are distributed. It is now available in bookstores nationwide.
As a Vice President at Yahoo!, he helped integrate direct marketing, permission marketing and Internet promotions into the company’s Fusion Marketing Online program for its clients worldwide. In January 2000, Godin left to pursue personal interests and continues as an external advisor, consultant and friend to Yahoo!.
He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by Business Week. |
- Permission Marketing @ Fast Company (04/01/1998)
Internet marketing pioneer Seth Godin says he wants to change the way almost everything is marketed to almost everybody. Will you give him permission to come in and show you the future?
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25 books found. Jump to: 1 | 2 | 3 |
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By Godin, Seth
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Amazon's customers rating 
If You're Clueless About Accounting and Finance and Want to Know More is an easy-to-follow guide for nonfiscal types who need to keep up with the bean counters and the number crunchers. One in...
Ranking at Amazon 0
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Dearborn Trade Publishing
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December - Paperback
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Finance - Corporate
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Our price: n/a (list: n/a)
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Information updated on 05/09/2008
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By Godin, Seth
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Amazon's customers rating
If You're Clueless About the Stock Market and Want to Know More is the perfect title for this snappy info-guide from Seth Godin, a prolific "book packager" who has developed a number of...
Ranking at Amazon 0
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Dearborn Trade Publishing
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December - Paperback
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Investing
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Our price: n/a (list: n/a)
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Information updated on 05/07/2008
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By Godin, Seth
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Amazon's customers rating
Tired of the corporate rat race? This Clueless book is aimed at people who want to know what it takes to get a small business up and running. This book is packed with sidebars, tips, charts,...
Ranking at Amazon 0
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Dearborn Trade Publishing
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December - Paperback
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Small Business & Entrepreneurship
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Our price: n/a (list: n/a)
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Information updated on 05/08/2008
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By Godin, Seth
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Amazon's customers rating
Treat a product or service like a human or computer virus, contends online promotion specialist Seth Godin, and it just might become one. In Unleashing the Ideavirus, Godin describes ways to...
Ranking at Amazon 0
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Do You Zoom, Inc.
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December - Hardcover
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On-line marketing
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Our price: n/a (list: n/a)
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Information updated on 05/10/2008
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By Godin, Seth
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Amazon's customers rating
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and...
Ranking at Amazon 0
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Portfolio
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December - Hardcover
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Marketing
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Information updated on 05/10/2008
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By Godin, Seth
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Amazon's customers rating
Seth Godin, one of the world's foremost online promoters, offers his best advice for advertising in Permission Marketing. Godin argues that businesses can no longer rely solely on traditional...
Ranking at Amazon 0
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Simon & Schuster
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December - Hardcover
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On-line marketing
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Information updated on 05/08/2008
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By Godin, Seth
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Amazon's customers rating
Marketing experts know that Direct Marketing is the single most effective way to sell products and services. It is the only form of marketing that is testable, trackable, and, when done the right way,
Ranking at Amazon 0
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Oxford University Press
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December - Hardcover
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Marketing
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Information updated on 05/07/2008
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By Godin, Seth
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Amazon's customers rating
This book will guide marketers into the world of positioning and selling products and services. The authors lead the reader step by step through the process of developing a marketing campaign. They...
Ranking at Amazon 0
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Mariner Books
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December - Paperback
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Small Business Marketing
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Information updated on 05/08/2008
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By Godin, Seth
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Amazon's customers rating
American business is in the midst of cataclysmic change. Corporations, re-engineering themselves to compete in the new global marketplace, lay off millions of employees, then outsource the services...
Ranking at Amazon 0
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Mariner Books
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December - Paperback
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Small Business Marketing
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Information updated on 05/10/2008
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25 books found. Jump to: 1 | 2 | 3 |
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