In this brilliant reimagining of the business-fable genre, bestselling author Charles Decker presents immediately engaging characters undergoing the throes of organizational change. Going through a...
Beans is the story of The El Espresso, a legend in its own time in Seattle and a coffee company that has prospered by intentionally staying small, inspiring fanatical customer loyalty in the process....
A former brand manager for Procter & Gamble identifies ninety-nine time-tested strategies, principles, and beliefs followed by the company, and explains how listeners can successfully apply these...
