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- Excellent reading from a terrible year
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News and reviews about business books, authors and publishers
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- New Business in the Network of Everything


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Michelle Owens

subjects Michelle Owens writes about Brands & Brand Management, Career & Employment
Michelle Owens's profile Profile not yet available


2 books found
 
Career Warfare: 10 Rules for Building a Successful Personal Brand and Fighting to Keep It
Buy Career Warfare: 10 Rules for Building a Successful Personal Brand and Fighting to Keep It from Amazon  By D'Alessandro, David Amazon's customers rating

FROM THE NATIONAL BESTSELLING AUTHOR OF BRAND WARFARE

A genuine winner shows you how to stand out from the crowd

As CEO of John Hancock Financial Services and the...

Ranking at Amazon 113108

 McGraw Hill
 November 2003 - Hardcover
 Career & Employment
Our price: n/a (list: $21.95)
Used from: $0.22
Information updated on 03/10/2010
Buy Career Warfare: 10 Rules for Building a Successful Personal Brand and Fighting to Keep It from Amazon
 
Brand Warfare: 10 Rules for Building the Killer Brand
Buy Brand Warfare: 10 Rules for Building the Killer Brand from Amazon  By D'Alessandro, David Amazon's customers rating

Offers a series of principles for improving a company's understanding of the concept of brand and brand usage. Tells why a good brand is needed to be competitive, when co-dependency between company...

Ranking at Amazon 780225
 McGraw Hill
 March 2001 - Hardcover
 Brands & Brand Management
Our price: n/a (list: $24.95)
Used from: $0.01
Information updated on 03/03/2010
Buy Brand Warfare: 10 Rules for Building the Killer Brand from Amazon

2 books found
 
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