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Pamela Danziger

subjects Pamela Danziger writes about Consumer Behavior
Pamela Danziger's profile Profile not yet available


2 books found
 
Why People Buy Things They Don't Need : Understanding and Predicting Consumer Behavior
Buy Why People Buy Things They Don't Need : Understanding and Predicting Consumer Behavior from Amazon  By Danziger, Pamela Amazon's customers rating

Consumers shop to satisfy emotional needs and desires-if a company is selling to emotion, then it's in the business of luxury. What motivates consumers to buy? Is it pleasure? Education?...

Ranking at Amazon 0
 Dearborn Trade, a Kaplan Professional Company
 December - Paperback
 Consumer Behavior
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 10/06/2008
Buy Why People Buy Things They Don't Need : Understanding and Predicting Consumer Behavior from Amazon
 
Let Them Eat Cake : Marketing Luxury to the Masses - As well as the Classes
Buy Let Them Eat Cake : Marketing Luxury to the Masses - As well as the Classes from Amazon  By Danziger, Pamela Amazon's customers rating

n/a

Ranking at Amazon 0
 Dearborn Trade, a Kaplan Professional Company
 December - Hardcover
 Consumer Behavior
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 09/25/2008
Buy Let Them Eat Cake : Marketing Luxury to the Masses - As well as the Classes from Amazon

2 books found
 
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