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The best business books of 2007 @ Miami Herald
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Save The Planet—Disappear
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The Reliable Killer
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Fill 'Er Up—But With What?
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The Maestro Speaks His Mind
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Name That Demographic
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Why Snap Decisions Work
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Space: The Private Frontier
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The Science Of "Aha!"
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Matthew W. Ragas
Brands & Brand Management
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1 book found
The Power of Cult Branding: How 9 Magnetic Brands Turned Customers Into Loyal Followers
By
Ragas
, Matthew W.
Amazon's customers rating
Like religious cults that can attract thousands of devoted disciples, is it possible for company brands to build legions of loyal followers? In a marketer's dream come true, can certain...
Ranking at Amazon
0
Crown Business
December -
Hardcover
Brands & Brand Management
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Information updated on 08/23/2008
1 book found
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