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Featuring
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The best business books of 2007 @ Miami Herald
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The 800-CEO-READ Business Book Awards 2007
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Fast Company: The Best Business Books of 2007
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Strategy+Business Best Business Books 2007
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Business Week Best Business Books of the Year
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Save The Planet—Disappear
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The Reliable Killer
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Fill 'Er Up—But With What?
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The Maestro Speaks His Mind
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Name That Demographic
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Why Snap Decisions Work
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Space: The Private Frontier
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The Science Of "Aha!"
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Donald Lehmann
Customer Relationship
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1 book found
Managing Customers as Investments : The Strategic Value of Customers in the Long Run
By
Gupta
, Sunil
Amazon's customers rating
"It's more important than ever for companies to objectively assess the value of their customers. But conventional measures of ""customer lifetime value"" haven't been linked to overall business value...
Ranking at Amazon
0
Wharton School Publishing
December -
Hardcover
Customer Relationship
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Information updated on 10/10/2008
1 book found
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