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Charles L. Colby

subjects Charles L. Colby writes about Marketing
Charles L. Colby's profile Profile not yet available


1 book found
 
Techno-Ready Marketing : How and Why Your Customers Adopt Technology
Buy Techno-Ready Marketing : How and Why Your Customers Adopt Technology from Amazon  By Parasuraman, A. Amazon's customers rating

Conventional techniques for marketing technology products fail primarily because marketers do not truly understand their customers. Do you know what customers really think about your technology? Now,...

Ranking at Amazon 10646743
 Free Press
 April 2001 - Hardcover
 Marketing
Our price: n/a (list: $27)
Used from: $2.25
Information updated on 03/16/2020
Buy Techno-Ready Marketing : How and Why Your Customers Adopt Technology from Amazon

1 book found
 
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