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Everett M. Rogers

subjects Everett M. Rogers writes about Advertising
Everett M. Rogers's profile Profile not yet available


1 book found
 
Diffusion of Innovations, 5th Edition
Buy Diffusion of Innovations, 5th Edition from Amazon  By Rogers, Everett M. Amazon's customers rating

Since the first edition of this landmark book was published in 1962,

Everett Rogers's name has become "virtually synonymous with the study

of diffusion of innovations," according to Choice. The...

Ranking at Amazon 0

 Free Press
 December - Paperback
 Advertising
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 10/09/2008 		Buy Diffusion of Innovations, 5th Edition from Amazon

1 book found
 
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