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Joe Marconi

subjects Joe Marconi writes about Public Relations, Marketing
Joe Marconi's profile Profile not yet available


2 books found
 
Public Relations: The Complete Guide
Buy Public Relations: The Complete Guide from Amazon  By Marconi, Joe Amazon's customers rating

With the rise of integrated marketing communications (IMC) and the decline of paid media, the importance of public relations is on the upswing. Companies are realizing the benefit of speaking with...

Ranking at Amazon 0
 South-Western College Pub
 December - Hardcover
 Public Relations
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 08/22/2008
Buy Public Relations: The Complete Guide from Amazon
 
Cause Marketing
Buy Cause Marketing from Amazon  By Marconi, Joe Amazon's customers rating

Two-thirds of Americans report having greater trust in companies aligned with a social issue.

Cause-related marketing programs not only enhance a company’s image but also increase...

Ranking at Amazon 0

 Dearborn Trade Publishing
 December - Hardcover
 Marketing
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 08/06/2008
Buy Cause Marketing from Amazon

2 books found
 
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