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Soundview Executive Summaries - books selected in 2005

December 12, 2004
Soundview presents summaries of the cutting-edge ideas and hands-on, how-to management guides that the year’s 30 Best Business Books can offer.

Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed


<< Back to Best-seller lists


30 books found. Jump to: 1 | 2
 
World Out of Balance
Buy World Out of Balance from Amazon  By Laudicina, Paul A. Amazon's customers rating

Understanding, planning for, and thriving in the global business environment

Business leaders face a global environment that is increasingly complex and treacherous. Written by the managing...

Ranking at Amazon 860498

 McGraw Hill
 November 2004 - Hardcover
 Trends and Future
Our price: $27.95 (list: $27.95)
Used from: $0.01
Information updated on 03/03/2010
Buy World Out of Balance from Amazon
 
The Third Opinion: How Successful Leaders Use Outside Insight to Create Superior Results
Buy The Third Opinion: How Successful Leaders Use Outside Insight to Create Superior Results from Amazon  By Joni, Saj-nicole Amazon's customers rating

No matter where you stand on the corporate ladder, being a leader in today's business world is a tough, sometimes even isolating experience. Of course, there are many people you can turn to for...

Ranking at Amazon 325296
 Portfolio
 March 2004 - Hardcover
 Decision Making
Our price: n/a (list: $25.95)
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Buy The Third Opinion: How Successful Leaders Use Outside Insight to Create Superior Results from Amazon
 
Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison
Buy Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison from Amazon  By Calloway, Joe Amazon's customers rating

Praise for Becoming a Category of One

"Becoming a Category of One shows what it takes to build a brand on something more than just product. This book inspires us to go for greatness, and to...

Ranking at Amazon 410108

 John Wiley & Sons
 August 2003 - Hardcover
 Marketing
Our price: $19.77 (list: $29.95)
Used from: $0.01
Information updated on 03/15/2010
Buy Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison from Amazon
 
The Dollarization Discipline : How Smart Companies Create Customer Value...and Profit from It
Buy The Dollarization Discipline : How Smart Companies Create Customer Value...and Profit from It from Amazon  By Fox, Jeffrey Amazon's customers rating

How companies turn value-added into real profits The Dollarization Discipline shows organizations and marketers how to effectively communicate the economic value created by their products and...

Ranking at Amazon 114221
 John Wiley & Sons
 September 2004 - Hardcover
 Marketing & Sales
Our price: $20.4 (list: $27.95)
Used from: $4.95
Information updated on 03/02/2010
Buy The Dollarization Discipline : How Smart Companies Create Customer Value...and Profit from It from Amazon
 
Mass Affluence: Seven New Rules of Marketing to Today's Consumer
Buy Mass Affluence: Seven New Rules of Marketing to Today's Consumer from Amazon  By Nunes, Paul Amazon's customers rating

How to Capture Today's Biggest Untapped Market

Forget mass customization and microsegmentation. Winning in today's business world requires a return to an approach abandoned by marketing

Ranking at Amazon 551929

 Harvard Business School Press
 September 2004 - Hardcover
 Consumer Behavior
Our price: $21.75 (list: $32.95)
Used from: $1.92
Information updated on 03/20/2010
Buy Mass Affluence: Seven New Rules of Marketing to Today's Consumer from Amazon
 
Lion Taming: Working Successfully with Leaders, Bosses, and Other Tough Customers
Buy Lion Taming: Working Successfully with Leaders, Bosses, and Other Tough Customers from Amazon  By Katz, Steven L. Amazon's customers rating

What is LION TAMING about?

LION TAMING: Working Successfully with Leaders, Bosses, and Other Tough Customers proves that imagination is still the fastest path to learning. Lions are the people...

Ranking at Amazon 237862

 Sourcebooks Trade
 June 2004 - Hardcover
 Managing your Boss
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Renovate Before You Innovate: Why Doing the New Thing Might Not Be the Right Thing
Buy Renovate Before You Innovate: Why Doing the New Thing Might Not Be the Right Thing from Amazon  By Zyman, Sergio Amazon's customers rating

According to bestselling marketing expert Sergio Zyman, many companies rely too heavily on innovation to solve their problems. Whenever a brand or business gets old and tired, the impulse is to...

Ranking at Amazon 852611
 Portfolio
 October 2004 - Hardcover
 Brands & Brand Management
Our price: n/a (list: $24.95)
Used from: $0.18
Information updated on 03/03/2010
Buy Renovate Before You Innovate: Why Doing the New Thing Might Not Be the Right Thing from Amazon
 
The New Mainstream : How the Multicultural Consumer Is Transforming American Business
Buy The New Mainstream : How the Multicultural Consumer Is Transforming American Business from Amazon  By Garcia, Guy Amazon's customers rating

An economic revolution is transforming America. It's called The New Mainstream.

The New Mainstream explains how Americans will eat, work, play, learn, and spend money in the twenty-first century --

Ranking at Amazon 1319056

 Rayo
 September 2004 - Hardcover
 Consumer Behavior
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Hardball: Are You Playing to Play or Playing to Win
Buy Hardball: Are You Playing to Play or Playing to Win from Amazon  By Stalk, George Amazon's customers rating

Classic Strategies for Unapologetic Winners

Great companies stumble and fall when they lose it. Highfliers crash when a competitor notices they don't have it. Start-ups shut down if...

Ranking at Amazon 477347

 Harvard Business School Press
 October 2004 - Hardcover
 Competition
Our price: $17.15 (list: $25)
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Information updated on 03/19/2010
Buy Hardball: Are You Playing to Play or Playing to Win from Amazon
 
Free Prize Inside: The Next Big Marketing Idea
Buy Free Prize Inside: The Next Big Marketing Idea from Amazon  By Godin, Seth Amazon's customers rating

Purple Cow was the #1 bestselling marketing book on Amazon in 2003. Now in Free Prize Inside, Seth Godin is back with practical advice on how to put Purple Cow thinking to work inside...

Ranking at Amazon 345391
 Portfolio
 May 2004 - Hardcover
 Marketing
Our price: n/a (list: $19.95)
Used from: $0.01
Information updated on 03/12/2010
Buy Free Prize Inside: The Next Big Marketing Idea from Amazon
 
Time Traps : Proven Strategies for Swamped Salespeople
Buy Time Traps : Proven Strategies for Swamped Salespeople from Amazon  By Duncan, Todd M. Amazon's customers rating

Productivity.  It has been a buzz word in the business world for years.  But despite our best attempts and countless self-help books, we still fall behind, work late, juggle our schedules, and...

Ranking at Amazon 429282
 Nelson Books
 January 2005 - Hardcover
 Sales
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Buy Time Traps : Proven Strategies for Swamped Salespeople from Amazon
 
The Art Of The Start: The Time-Tested, Battle-Hardened Guide For Anyone Starting Anything
Buy The Art Of The Start: The Time-Tested, Battle-Hardened Guide For Anyone Starting Anything from Amazon  By Kawasaki, Guy Amazon's customers rating

What does it take to turn ideas into action? What are the elements of a perfect pitch? How do you win the war for talent? How do you establish a brand without bucks? These are some of the issues...

Ranking at Amazon 2759
 Portfolio
 September 2004 - Hardcover
 Entrepreneurship
Our price: $17.79 (list: $26.95)
Used from: $9
Information updated on 03/20/2010
Buy The Art Of The Start: The Time-Tested, Battle-Hardened Guide For Anyone Starting Anything from Amazon
 
The Wisdom of Crowds
Buy The Wisdom of Crowds from Amazon  By Surowiecki, James Amazon's customers rating

In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how...

Ranking at Amazon 2996
 Anchor Books
 August 2005 - Paperback
 Consumer Behavior
Our price: $10.2 (list: $15)
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Information updated on 03/18/2010
Buy The Wisdom of Crowds from Amazon
 
Blink : The Power of Thinking Without Thinking
Buy Blink : The Power of Thinking Without Thinking from Amazon  By Gladwell, Malcolm Amazon's customers rating

How do we make decisions--good and bad--and why are some people so much better at it than others? Thats the question Malcolm Gladwell asks and answers in the follow-up to his huge bestseller, The...

Ranking at Amazon 3571
 Little Brown & Co (Pap)
 January 2005 - Hardcover
 Management Skills
Our price: $17.13 (list: $25.95)
Used from: $1.63
Information updated on 03/20/2010
Buy Blink : The Power of Thinking Without Thinking from Amazon
 
The 7 Hidden Reasons Employees Leave: How to Recognize the Subtle Signs and Act Before It's Too Late
Buy The 7 Hidden Reasons Employees Leave: How to Recognize the Subtle Signs and Act Before It's Too Late from Amazon  By Branham, Leigh Amazon's customers rating

More than 85% of managers believe employees leave because they have been pulled away by "more pay" or "better opportunity." Yet, more than 80 percent of employees say it was "push" factors related to...

Ranking at Amazon 53017
 AMACOM - American Management Association
 January 2005 - Hardcover
 Recruiting & Hiring
Our price: $16.47 (list: $24.95)
Used from: $5
Information updated on 03/18/2010
Buy The 7 Hidden Reasons Employees Leave: How to Recognize the Subtle Signs and Act Before It's Too Late from Amazon
 
Brand Hijack : Marketing Without Marketing
Buy Brand Hijack : Marketing Without Marketing from Amazon  By Wipperfurth, Alex Amazon's customers rating

Out of nowhere, a brand like Red Bull, The Blair Witch Project, or even the Howard Dean campaign takes off with little or no conventional marketing. How do these "accidents" really happen, and

Ranking at Amazon 146095
 Portfolio
 February 2005 - Hardcover
 Brands & Brand Management
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Information updated on 03/02/2010
Buy Brand Hijack : Marketing Without Marketing from Amazon
 
No Substitute for Victory : Lessons in Strategy and Leadership from General Douglas MacArthur
Buy No Substitute for Victory : Lessons in Strategy and Leadership from General Douglas MacArthur from Amazon  By Kinni, Theodore Amazon's customers rating

General Douglas A. MacArthur's extraordinary life of leadership spanned three wars and more than six decades inside and outside the military. He defined principles of leadership that were decades...

Ranking at Amazon 898353
 Financial Times Prentice Hall
 January 2005 - Hardcover
 Leadership Lessons, Secrets and Fables
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Information updated on 03/03/2010
Buy No Substitute for Victory : Lessons in Strategy and Leadership from General Douglas MacArthur from Amazon
 
The How of WOW: A Guide to Giving a Speech That Will Positively Blow 'Em Away
Buy The How of WOW: A Guide to Giving a Speech That Will Positively Blow 'Em Away from Amazon  By Carlson, Tony Amazon's customers rating

For speakers who want to make their presentations soar above the tens of thousands of speeches delivered (and immediately forgotten) every day, The How of WOW offers a refreshing antidote to...

Ranking at Amazon 479548
 AMACOM - American Management Association
 April 2005 - Paperback
 Business Presentations & Speeches
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Information updated on 03/03/2010
Buy The How of WOW: A Guide to Giving a Speech That Will Positively Blow 'Em Away from Amazon
 
Why Some Companies Emerge Stronger And Better From A Crisis: 7 Essential Lessons For Surviving Disaster
Buy Why Some Companies Emerge Stronger And Better From A Crisis: 7 Essential Lessons For Surviving Disaster from Amazon  By Mitroff, Ian Amazon's customers rating

Like many companies over the last few years, yours has probably done a great deal to reassess its physical, strategic, and financial vulnerabilities. But there is a huge difference between business...

Ranking at Amazon 1055526
 AMACOM - American Management Association
 March 2005 - Hardcover
 Crisis Management
Our price: n/a (list: $27.95)
Used from: $3.87
Information updated on 03/02/2010
Buy Why Some Companies Emerge Stronger And Better From A Crisis: 7 Essential Lessons For Surviving Disaster from Amazon
 
Making Strategy Work : Leading Effective Execution and Change
Buy Making Strategy Work : Leading Effective Execution and Change from Amazon  By Hrebiniak, Lawrence G. Amazon's customers rating

Without effective execution, no business strategy can succeed. Unfortunately, most managers know far more about developing strategy than about executing it -- and overcoming the difficult political...

Ranking at Amazon 26612
 Wharton School Publishing
 January 2005 - Hardcover
 Corporate Strategy
Our price: $26.39 (list: $39.99)
Used from: $22.49
Information updated on 03/16/2010
Buy Making Strategy Work : Leading Effective Execution and Change from Amazon

30 books found. Jump to: 1 | 2


<< Back to Best-seller lists

 
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