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800 CEO Read Top 25 business books of 2004

January 01, 2005
http://www.800ceoread.com/blog/archives/000783.html
Based on sales at 800 CEO Read

Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed


<< Back to Best-seller lists


25 books found. Jump to: 1 | 2
 
Free Prize Inside: The Next Big Marketing Idea
Buy Free Prize Inside: The Next Big Marketing Idea from Amazon  By Godin, Seth Amazon's customers rating

According to marketing maven and Purple Cow author Seth Godin, the "Television Industrial Complex"--and its nasty habit of interrupting people with advertisements for things they don't want--is

Ranking at Amazon 0
 Portfolio
 December - Hardcover
 Marketing
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Information updated on 10/13/2008
Buy Free Prize Inside: The Next Big Marketing Idea from Amazon
 
Trading Up: The New American Luxury
Buy Trading Up: The New American Luxury from Amazon  By Silverstein, Michael Amazon's customers rating

A fascinating look at why millions of consumers are "trading up" to premium goods, and how companies can profit from this phenomenon. Middle-market consumers have more discretionary income than ever...

Ranking at Amazon 0
 Portfolio
 December - Hardcover
 Consumer Behavior
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Information updated on 10/06/2008
Buy Trading Up: The New American Luxury from Amazon
 
Purple Cow: Transform Your Business by Being Remarkable
Buy Purple Cow: Transform Your Business by Being Remarkable from Amazon  By Godin, Seth Amazon's customers rating

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice. What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and...

Ranking at Amazon 0
 Portfolio
 December - Hardcover
 Marketing
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Information updated on 10/13/2008
Buy Purple Cow: Transform Your Business by Being Remarkable from Amazon
 
The Power of We : Succeeding Through Partnerships
Buy The Power of We : Succeeding Through Partnerships from Amazon  By Tisch, Jonathan Amazon's customers rating

Praise for The Power of We "In The Power of We, Jonathan Tisch reminds us again that working together still yields the best results. Jon has spent a lifetime mobilizing people and organizations

Ranking at Amazon 0
 John Wiley & Sons
 December - Hardcover
 Alliances
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Information updated on 10/03/2008
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Guts: Companies That Blow the Doors Off Business-As-Usual
Buy Guts: Companies That Blow the Doors Off Business-As-Usual from Amazon  By Freiberg, Kevin Amazon's customers rating

Kevin and Jackie Freiberg’s previous book, Nuts!: Southwest Airline’s Crazy Recipe for Business and Personal Success, described the unconventional leadership that made Southwest an...

Ranking at Amazon 0
 Doubleday
 December - Hardcover
 Leadership
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Information updated on 09/19/2008
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Leadership Presence: Dramatic Techniques to Reach Out, Motivate, and Inspire
Buy Leadership Presence: Dramatic Techniques to Reach Out, Motivate, and Inspire from Amazon  By Halpern, Belle Linda Amazon's customers rating

n/a

Ranking at Amazon 0
 Gotham Books
 December - Hardcover
 Leadership
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Buy Leadership Presence: Dramatic Techniques to Reach Out, Motivate, and Inspire from Amazon
 
Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force
Buy Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force from Amazon  By Huba, Jackie Amazon's customers rating

For the first time in paperback, a revised edition of the book that launched the term “customer evangelism” and inspired the creation of an industry. Updated with new statistics and...

Ranking at Amazon 0
 Dearborn Trade Publishing
 December - Hardcover
 Customer Relationship
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Information updated on 10/12/2008
Buy Creating Customer Evangelists: How Loyal Customers Become a Volunteer Sales Force from Amazon
 
Leadership from the Inside Out: Becoming A Leader for Life
Buy Leadership from the Inside Out:  Becoming A Leader for Life from Amazon  By Cashman, Kevin Amazon's customers rating

Takes on a whole-person approach to leadership that is multidimensional and interdisciplinary.

Ranking at Amazon 0
 The Leadership Press
 December - Audio Cassette
 Leadership
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Information updated on 10/10/2008
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Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison
Buy Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison from Amazon  By Calloway, Joe Amazon's customers rating

Learn how extraordinary companies do what they do so well, and obtain the tools and ideas you need to emulate them. Full of case studies and personal reflections by leaders of exceptional companies,...

Ranking at Amazon 0
 John Wiley & Sons
 December - Hardcover
 Marketing
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Buy Becoming a Category of One: How Extraordinary Companies Transcend Commodity and Defy Comparison from Amazon
 
The Six Fundamentals of Success: The Rules for Getting It Right For Yourself and Your Organization
Buy The Six Fundamentals of Success: The Rules for Getting It Right For Yourself and Your Organization from Amazon  By Levine, Stuart Amazon's customers rating

“The business environment is so uncertain that no can afford to miss a step. Some forces are out of out control–recessions, cutbacks, layoffs. But being the best we can be at our job is...

Ranking at Amazon 0
 Currency
 December - Hardcover
 Management Skills
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Information updated on 10/13/2008
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Love Is the Killer App : How to Win Business and Influence Friends
Buy Love Is the Killer App : How to Win Business and Influence Friends from Amazon  By Sanders, Tim Amazon's customers rating

n/a

Ranking at Amazon 0
 Three Rivers Press
 December - Paperback
 Personal Success
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Information updated on 10/06/2008
Buy Love Is the Killer App : How to Win Business and Influence Friends from Amazon
 
Good to Great: Why Some Companies Make the Leap... and Others Don't
Buy Good to Great: Why Some Companies Make the Leap... and Others Don't from Amazon  By Collins, James Amazon's customers rating

Five years ago, Jim Collins asked the question, "Can a good company become a great company and if so, how?" In Good to Great Collins, the author of Built to Last, concludes that it is...

Ranking at Amazon 0
 HarperCollins
 December - Hardcover
 Leadership
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Information updated on 10/12/2008
Buy Good to Great: Why Some Companies Make the Leap... and Others Don't from Amazon
 
The Radical Leap : A Personal Lesson in Extreme Leadership
Buy The Radical Leap : A Personal Lesson in Extreme Leadership from Amazon  By Farber, Steve Amazon's customers rating

The business world is ready for an entirely new approach to leadership. Steve Farber has written the perfect book to energize business leaders and help them make the leap into extreme leadership. In

Ranking at Amazon 0
 Dearborn Trade Publishing
 December - Hardcover
 Leadership Lessons, Secrets and Fables
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Buy The Radical Leap : A Personal Lesson in Extreme Leadership from Amazon
 
Adventure Capitalist: The Ultimate Road Trip
Buy Adventure Capitalist: The Ultimate Road Trip from Amazon  By Rogers, Jim Amazon's customers rating

Drive . . . and grow rich!The bestselling author of Investment Biker is back from the ultimate road trip: a three-year drive around the world that would ultimately set the Guinness record for the...

Ranking at Amazon 0
 Random House
 December - Hardcover
 Investing
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Information updated on 10/10/2008
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Profitable Growth Is Everyone's Business: 9 Tools You Can Use Monday Morning
Buy Profitable Growth Is Everyone's Business: 9 Tools You Can Use Monday Morning from Amazon  By Charan, Ram Amazon's customers rating

The coauthor of the international bestseller Execution has created the how-to guide for solving today’s toughest business challenge: creating profitable growth that is organic, differentiated,

Ranking at Amazon 0
 Crown Publishing Group
 December - Hardcover
 Business Growth
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Information updated on 10/11/2008
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The Feiner Points of Leadership: The 50 Basic Laws That Will Make People Want to Perform Better for You
Buy The Feiner Points of Leadership: The 50 Basic Laws That Will Make People Want to Perform Better for You from Amazon  By Feiner, Michael Amazon's customers rating

Management expert Michael Feiner's candid leadership guide cuts through rhetoric and theory and gives managers and executives a 'hands-on' approach to dealing with problems in business. As the former...

Ranking at Amazon 0
 Warner Books
 December - Hardcover
 Leadership
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The Little Red Book of Selling : 12.5 Principles of Sales Greatness
Buy The Little Red Book of Selling : 12.5 Principles of Sales Greatness from Amazon  By Gitomer, Jeffrey Amazon's customers rating

Salespeople hate to read. That's why The Little Red Book of Selling is short, sweet, and to the point. It's packed with answers that people are searching for in order to help them make sales for the

Ranking at Amazon 0
 Bard Press
 December - Hardcover
 Sales
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Crucial Confrontations
Buy Crucial Confrontations from Amazon  By Patterson, Kerry Amazon's customers rating

"Hey, if you read only one 'management' book this decade...I'd insist that it be Crucial Confrontations."--from the foreword by TOM PETERS "Revolutionary ideas...opportunities for...

Ranking at Amazon 0
 McGraw Hill
 December - Paperback
 Business Communications
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Buy Crucial Confrontations from Amazon
 
Life 2.0 : How People Across America Are Transforming Their Lives by Finding the Where of Their Happiness
Buy Life 2.0 : How People Across America Are Transforming Their Lives by Finding the Where of Their Happiness from Amazon  By Karlgaard, Rich Amazon's customers rating

n/a

Ranking at Amazon 0
 Crown Business
 December - Hardcover
 Personal Success
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Information updated on 09/15/2008
Buy Life 2.0 : How People Across America Are Transforming Their Lives by Finding the Where of Their Happiness from Amazon
 
The Naked Corporation : How the Age of Transparency Will Revolutionize Business
Buy The Naked Corporation : How the Age of Transparency Will Revolutionize Business from Amazon  By Tapscott, Don Amazon's customers rating

If you have to be naked, you had better be buff. We are entering an extraordinary age of transparency, where businesses must for the first time make themselves clearly visible to shareholders,...

Ranking at Amazon 0
 Free Press
 December - Hardcover
 Organization
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25 books found. Jump to: 1 | 2


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