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Three (Plus One) of the Best Marketing Books of 2005: Start Reading Here
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September 09, 2005
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http://www.marketingprofs.com/5/covert2.asp
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Jack Covert, president and founder of 800-CEO-Read, selects 2005's best books in marketing
Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed |
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<< Back to Best-seller lists
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4 books found |
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By Kaplan, Steven N.
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Amazon's customers rating 
Bag the Elephant! is more than a strategy book; it's packed with proven guidelines, tools, and techniques. Throughout the book you'll find stories, derived from the author's real-world experience,...
Ranking at Amazon 490587
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Bard Press
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September 2005 - Hardcover
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Marketing & Sales
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Our price: $15.56 (list: $19.95)
Used from: $0.01
Information updated on 03/18/2010
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By Godin, Seth
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Amazon's customers rating
Every marketer tells a story. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche Cayenne is vastly superior
Ranking at Amazon 66025
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Portfolio
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May 2005 - Hardcover
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Marketing
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Our price: n/a (list: $23.95)
Used from: $0.98
Information updated on 03/12/2010
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By Wipperfurth, Alex
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Amazon's customers rating
Out of nowhere, a brand like Red Bull, The Blair Witch Project, or even the Howard Dean campaign takes off with little or no conventional marketing. How do these "accidents" really happen, and
Ranking at Amazon 146095
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Portfolio
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February 2005 - Hardcover
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Brands & Brand Management
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Our price: n/a (list: $24.95)
Used from: $0.01
Information updated on 03/02/2010
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4 books found |
<< Back to Best-seller lists
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