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Recommended business and management reading, from top sources
- The Business Owner's Bookshelf
- Excellent reading from a terrible year
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- BusinessWeek Best-Seller List - Hardcover, November 26. 2008
- The best business books of 2007 @ Miami Herald


News and reviews about business books, authors and publishers
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Get Your Motor Running

September 09, 2005
http://www.cmomagazine.com/read/090105/best_books.html
CMO magazine reviewed four of the more intriguing business and marketing books published this year, for those serious about innovation


Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed


<< Back to Best-seller lists


4 books found
 
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
Buy Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant from Amazon  By Chan Kim, W Amazon's customers rating

Winning by Not Competing: A Fresh Approach to Strategy

Since the dawn of the industrial age, companies have engaged in head-to-head competition in search of sustained,...

Ranking at Amazon 948

 Harvard Business School Press
 February 2005 - Hardcover
 Competition
Our price: $15.68 (list: $29.95)
Used from: $10.87
Information updated on 03/12/2010
Buy Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant from Amazon
 
Freakonomics : A Rogue Economist Explores the Hidden Side of Everything
Buy Freakonomics : A Rogue Economist Explores the Hidden Side of Everything from Amazon  By Levitt, Steven D. Amazon's customers rating

Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? What...

Ranking at Amazon 8353
 William Morrow
 May 2005 - Hardcover
 Economics
Our price: n/a (list: $25.95)
Used from: $0.73
Information updated on 03/13/2010
Buy Freakonomics : A Rogue Economist Explores the Hidden Side of Everything from Amazon
 
Brand Hijack : Marketing Without Marketing
Buy Brand Hijack : Marketing Without Marketing from Amazon  By Wipperfurth, Alex Amazon's customers rating

Out of nowhere, a brand like Red Bull, The Blair Witch Project, or even the Howard Dean campaign takes off with little or no conventional marketing. How do these "accidents" really happen, and

Ranking at Amazon 146095
 Portfolio
 February 2005 - Hardcover
 Brands & Brand Management
Our price: n/a (list: $24.95)
Used from: $0.01
Information updated on 03/02/2010
Buy Brand Hijack : Marketing Without Marketing from Amazon
 
A Whole New Mind
Buy A Whole New Mind from Amazon  By Pink, Daniel H. Amazon's customers rating

Lawyers. Accountants. Radiologists. Software engineers. That's what our parents encouraged us to become when we grew up. But Mom and Dad were wrong. The future belongs to a very different kind of...

Ranking at Amazon 45553
 Riverhead Books
 March 2005 - Hardcover
 Work From Home
Our price: n/a (list: $24.95)
Used from: $5.01
Information updated on 03/12/2010
Buy A Whole New Mind from Amazon

4 books found


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