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A summer bundle of marketing books
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August 08, 2006
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http://www.btobonline.com/article.cms?articleId=28926
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Is it August already? Must be, and BtoB's bookshelf is groaning under the weight of many new books for marketers. Here is a short list of some of the best titles published in the past 12 months-as well as a couple due out imminently
Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed |
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6 books found |
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By Scoble, Robert
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Amazon's customers rating 
Editorial Reviews Amazon.com About the Authors: Robert Scoble helps run Microsoft's Channel 9 Web site. He began his blog in 2000 and now has more than 3.5 million readers...
Ranking at Amazon 0
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Wiley
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December - Hardcover
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On-line marketing
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Our price: n/a (list: n/a)
Used from: n/a
Information updated on 08/25/2008
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By Weil, Debbie
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Amazon's customers rating
The definitive guide to corporate blogging, and why every organization needs to join this marketing revolution So many blogs, so little time. Is it too late to start, now that the blogging...
Ranking at Amazon 0
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Portfolio
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December - Hardcover
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Internet
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Our price: n/a (list: n/a)
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Information updated on 08/24/2008
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By Eisenberg, Bryan
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Amazon's customers rating
Good marketers know that customer-centered marketing is mandatory.
Ranking at Amazon 0
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Nelson Books
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December - Hardcover
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Advertising
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Our price: n/a (list: n/a)
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Information updated on 08/25/2008
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By Carroll, Brian
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Amazon's customers rating
Lead Generation for the Complex Sale arms you with a sophisticated multimodal approach to generating highly profitable leads. Brian Carroll, CEO of InTouch Incorporated and expert in lead...
Ranking at Amazon 0
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McGraw Hill
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December - Hardcover
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Sales
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Our price: n/a (list: n/a)
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Information updated on 08/18/2008
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By Briggs, Rex
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Amazon's customers rating
What Sticks is the one book that explains exactly how marketing and advertising works today! Based on new insights from analysis of over $1 billion worth of advertising. Decades ago it was
Ranking at Amazon 0
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Kaplan
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December - Hardcover
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Advertising
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Our price: n/a (list: n/a)
Used from: n/a
Information updated on 08/26/2008
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6 books found |
<< Back to Best-seller lists
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