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Recommended business and management reading, from top sources
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ZDNET's Best business and technology books of 2006

December 12, 2006
http://blogs.zdnet.com/Ratcliffe/?p=230
This year's crop of business books, as usual, included a lot of me-too titles that were easily put down and forgotten after a few pages or chapters, because they contained little new, nothing thought-provoking. Downright crazy ideas are better than none, and challenges to the status quo invaluable, so don't shy away from shaking your colleagues' mental trees with a good book.

Here are a few of the books from the past year that stood out for Mitch Ratcliffe @ ZDNet this year

Please note: some books may be missing from this list, as they may not be available.Our list may include different editions than originally listed


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10 books found
 
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
Buy Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers from Amazon  By Scoble, Robert Amazon's customers rating

Editorial Reviews Amazon.com About the Authors: Robert Scoble helps run Microsoft's Channel 9 Web site. He began his blog in 2000 and now has more than 3.5 million readers...

Ranking at Amazon 0
 Wiley
 December - Hardcover
 On-line marketing
Our price: n/a (list: n/a)
Used from: n/a
Information updated on 09/02/2008
Buy Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers from Amazon
 
Worldchanging: A User's Guide for the 21st Century
Buy Worldchanging: A User's Guide for the 21st Century from Amazon  By Steffen, Alex Amazon's customers rating

Worldchanging is poised to be the Whole Earth Catalog for this millennium. Written by leading new thinkers who believe that the means for building a better future lie all around us,...

Ranking at Amazon 0
 Not available
 December - Hardcover
 Trends and Future
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Information updated on 09/01/2008
Buy Worldchanging: A User's Guide for the 21st Century from Amazon
 
The Elements of Influence: Introducing the Playmaker's Standard: The New Essential System for Managing Competition, Reputation, Brand, and Buzz
Buy The Elements of Influence: Introducing the Playmaker's Standard: The New Essential System for Managing Competition, Reputation, Brand, and Buzz from Amazon  By Kelly, Alan Amazon's customers rating

A landmark system for business leaders and marketers, campaigners and bloggers, political junkies and fans of popular culture, The Elements of Influence takes the mystery out of strategy and

Ranking at Amazon 0
 Dutton Books
 December - Hardcover
 Marketing
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Information updated on 09/03/2008
Buy The Elements of Influence: Introducing the Playmaker's Standard: The New Essential System for Managing Competition, Reputation, Brand, and Buzz from Amazon
 
The Long Tail : Why the Future Is Selling Less of More
Buy The Long Tail : Why the Future Is Selling Less of More from Amazon  By Anderson, Chris Amazon's customers rating

"The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass...

Ranking at Amazon 0
 Hyperion
 December - Hardcover
 Trends and Future
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Information updated on 09/05/2008
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Small Is the New Big : and 193 Other Riffs, Rants, and Remarkable Business Ideas
Buy Small Is the New Big : and 193 Other Riffs, Rants, and Remarkable Business Ideas from Amazon  By Godin, Seth Amazon's customers rating

More provocative business thinking from the bestselling author of Purple Cow and All Marketers Are Liars As one of today's most influential business thinkers, Seth Godin helps...

Ranking at Amazon 0
 Portfolio
 December - Hardcover
 General Management
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Information updated on 09/01/2008
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The Ghost Map: Story of London's Most Terrifying Epidemic- And How it Changed Cities, Science, and The Modern World
Buy The Ghost Map: Story of London's Most Terrifying Epidemic- And How it Changed Cities, Science, and The Modern World from Amazon  By Johnson, Steven Amazon's customers rating

A thrilling historical account of the worst cholera outbreak in Victorian London-and a brilliant exploration of how Dr. John Snow's solution revolutionized the way we think about disease, cities,...

Ranking at Amazon 0
 Riverhead Books
 December - Hardcover
 Business History & Biography
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Information updated on 09/04/2008
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The Singularity Is Near: When Humans Transcend Biology
Buy The Singularity Is Near: When Humans Transcend Biology from Amazon  By Kurzweil, Raymond Amazon's customers rating

For over three decades, Ray Kurzweil has been one of the most respected and provocative advocates of the role of technology in our future. In his classic The Age of Spiritual Machines, he...

Ranking at Amazon 0
 Penguin Books
 December - Paperback
 Trends and Future
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Information updated on 08/27/2008
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Beautiful Evidence
Buy Beautiful Evidence from Amazon  By Tufte, Edward Amazon's customers rating

n/a

Ranking at Amazon 0
 Graphics Press
 December - Hardcover
 Innovation & Creativity
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Information updated on 09/01/2008
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Against the Day
Buy Against the Day from Amazon  By Pynchon, Thomas Amazon's customers rating

Spanning the period between the Chicago World's Fair of 1893 and the years just after World War I, this novel moves from the labor troubles in Colorado to turn-of-the-century New York, to London and...

Ranking at Amazon 0
 Penguin Books
 December - Hardcover
 Business Novels
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Information updated on 09/03/2008
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The Immortal Game: A History of Chess, or How 32 Carved Pieces on a Board Illuminated Our Understanding of War, Art, Science and the Human Brain
Buy The Immortal Game: A History of Chess, or How 32 Carved Pieces on a Board Illuminated Our Understanding of War, Art, Science and the Human Brain from Amazon  By Shenk, David Amazon's customers rating

Why has one game, alone among the thousands of games invented and played throughout human history, not only survived but thrived within every culture it has touched? What is it about its thirty-two...

Ranking at Amazon 0
 Doubleday
 December - Hardcover
 Media & Entertainment Industries
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Information updated on 09/01/2008
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10 books found


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