THIS BOOK IS ALL OVER THE PLACE!!! This book is long winded and it is all over the place, it was hard to read and there are too many stories that are really hard to tie into real life experience. It was so hard to find the point in most of the sections. Nothing really tied in, Not a fan of Zig...
If you are interested in improving your salesmanship... BUY THIS BOOK! In the world of selling psychology... no one does it better than Zig Ziglar. I highly recommend anyone wanting to be a successful salesman (or woman) get this book, read it thoroughly... 3 times... then practice, practice, practice... and NO KIDDING you will be at the top! A classic must read for any salesman... This is a classic must-read for any person in any aspect of sales. I've read it as well as many others and the great thing about Zig Ziglar is simplicity... Zig Ziglar's Secrets of Closing the Sale I do not remember the condition that the book was advertised but the condition of it when I was received it was not what i expected. The pages are yellow and the binding is bad. While reading it, I was afraid pages would start falling out. Good read but old tatics Zig is good. I will admit he has the right attitude and plenty of good advice. He makes you feel pumped up after reading this book but this type of selling is dated. Customers are to educated and savvy. To much info out there with the internet. You can't sell benefits anymore and customers have to trust you. So, sorry to say, Zig Ziglar or anyone's closes do not work anymore. If you really want to learn to sell in this century, check out a book called "Sales Therapy" by Grant Leboff. It will change your life. Good luck out there.