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Book details for Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts Buy Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
Book author(s) Book subject

Tom Sant

Sales

Sales rank 22,355 Customers rating (based on 21 reviews)
Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts

Brief description of Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts

With over 40,000 copies sold, the first edition of Persuasive Business Proposals helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the author's winning strategies for today's global business environment.

By cutting through the confusion, and providing dozens of real-world examples, this updated version provides step-by-step instructions for crafting value-centered, recipient-specific proposal packages, with all-new discussions on:

* How to increase business using new communication channels from e-mail and electronic submissions to PDF, HTML, and others * The Seven Worst Proposal Mistakes illustrated with real-world examples

This is an essential book for anyone seeking to win contracts and sell projects.

Book details
PublisherAMACOM
Release date12/2003
AvailabilityUsually ships in 24 hours
EditionPaperback
List price$17.95
Our price$12.21 (you save 31.98%)
Used pricefrom $7.18
Customers who have bought Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts are also interested in...

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Comments by amazon customers about Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts

My favorite book on proposal writing
Persuasive Business Proposals is the one book on proposal writing that I return to over and over for guidance on how to improve my proposals and RFP responses. Highly recommended.


Persuasive Business Proposals
This book has been useful to me in reorienting my proposals, just a little bit, to the critical importance of always focusing on the client's needs. I highly recommend it to anyone.

Great book
Great book, very helpful in revamping our process. We have won many more accounts as a result.

A Great Business Proposal "How-To"
When my manager told me to be prepared to get involved with proposal writing, I chose this book as my initial `self-study' effort. After reading it, and using it to help me analyze some of my company's old, new, and draft proposals, I am convinced that my choice of proposal books was right on target. I now have a detailed, indexed, and cross-referenced 85+-page reference document of my personal notes and observations of the book that is never far away and is often used. The book is organized into four sections that take the reader through a logical progression that has a lot to offer both experienced and inexperienced proposal persons: 1) Why You Need This Book, 2) A Primer on Persuasion, 3) How to Manage the Process and Keep Your Sanity, and 4) Writing to Win. Sant's humor and natural writing style combined with his extensive experiences to produce a book that is as pleasurable to read as it is informative. If you are involved in any way with business proposals, you will be well-served to buy, read, and keep handy this outstanding book.

Practical Polish for Proposals
This is a great primer for writing general proposals. It's chock full of information as well as being very readable. I read it in 2 evenings and was able to utilize what I found the day the book arrived. It's written by the founder of Sant Solutions, a great RFP/Proposal software, and never mentions this so there are NO infomercial ties as with lots of these kinds of things. Excellent resource.



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