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Book details for The Product Development Challenge: Competing Through Speed, Quality, and Creativity Buy The Product Development Challenge: Competing Through Speed, Quality, and Creativity
The Product Development Challenge: Competing Through Speed, Quality, and Creativity
Book author(s) Book subject

Kim Clark Steven Wheelwright

Innovation & Creativity

Sales rank Not rated by customers
The Product Development Challenge: Competing Through Speed, Quality, and Creativity

Brief description of The Product Development Challenge: Competing Through Speed, Quality, and Creativity

How do top product development companies gain competitive advantage? They bring rapidly evolving technologies to increasingly fragmented markets using the talents within the organization and those of suppliers, distributors, and customers. In this collection of articles and interviews from the Harvard Business Review, authorities describe successful practices and provide frameworks for managing the technologies, processes, innovations, and R&D efforts that lead to superior product development projects. A Harvard Business Review Book.

Book details
PublisherHarvard Business School Press
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EditionHardcover
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