|
|
|
 |
|
|
|
Profitable Growth Is Everyone's Business: 10 Tools You Can Use Monday Morning
|
|
|
|
|
|
|
|
|
|
|
|
|
Sales rank 66,255
Customers rating (based on 17 reviews)
|
|
|
|
|
The coauthor of the international bestseller Execution has created the how-to guide for solving today's toughest business challenge: creating profitable growth that is organic, differentiated, and sustainable.For many, growth is about "home runs" - the big bold idea, the next new thing, the product that will revolutionize the marketplace. While obviously attractive and lucrative, home runs don't happen every day and frequently come in cycles. Products like Kevlar, Teflon, and the Dell business model for selling personal computers may be once-in-a-decade phenomena. A surer and more consistent path to profitable revenue growth is through "singles and doubles"-small day-to-day wins and adaptation to changes in the marketplace that build the foundation for substantially increasing revenues. The impact of singles and doubles can be huge. They are not only the basis for sustained revenue growth but, in fact, the foundation for home runs. Singles and doubles provide the discipline of execution, an absolute necessity for successfully bringing a breakthrough technology to market or implementing a new business model.Inherent in this way of thinking is the revolutionary idea that growth is everyone's business-not solely the concern of the sales force or top management. Just as everyone participates in cost reduction, so must everyone be engaged in the growth agenda of the business. Every contact of each employee with a customer is an opportunity for revenue growth. That includes everyone from the people working in a company's call center handling customer inquiries and complaints to the CEO. In this trailblazing book, Ram Charan provides the building blocks and tools that can put a business on the path to sustained, profitable growth. For more than twenty-five years, Ram Charan has been working day in and day out with companies around the world. The ideas he has developed for solving the profitable revenue growth dilemma facing many businesses are based on personally seeing what works in real time. These are ideas that have been tested across industries and that deliver results, and they can be put to use starting Monday morning.
|
|
|
| Publisher | Crown Business | | Release date | 01/2004 | | Availability | Usually ships in 24 hours | | Edition | Hardcover |
| | List price | $22 | | Our price | $14.96 (you save 32.00%) | | Used price | from $0.01 |
|
|
|
|
|
|
|
|
|
|
Good ideas well presented
This book has a great premise - that improving profitability can be done through two often contradictory approaches - cost cutting and growing (profitable) revenue. It also explains the allure of cost-cutting - that it is more predictable because it is not dependent on the world outside the company. But cost-cutting has limits, and it does not create any new opportunities for advancement the way growth does.
The only major shortcoming of the book is that it presented the idea of setting up distinct growth budgets (one each for short-term, mid-term, and long-term growth) but did not provide details of how it should be administered. For example, it did not say which executive(s) would have responsibility, whether or not mid-term growth projects would get handed-off to the short-term team/budget as it approached delivery, etc.
A minor shortcoming of the book was a weak chapter on cross-selling. There the book repeatedly referred to getting a "bigger share of the customer's wallet" instead of "meeting more of existing customer's needs". While that may sound like semantics, the latter is much more compatible with the rest of the book.
It ended particularly strongly with a brief assessment to determine how growth-oriented a company is. This can be especially useful when one is looking to change companies.
Overall, Profitable Growth is Everyone's Business is a very good book with some useful new ideas mixed with some older but still useful ideas all presented in a clear and compelling way.
 Easy read with great advice
Bought the book for a planning event for the company and most enjoy reading it. Really easy to read but packed with great insights and valuable lessons.
Thought Provoking
I found the book every interesting. Nothing ground breaking but Ram Charan says it like it is. I would recommend this book to anyone looking for a quick read who wants to learn about business growth.
Charan does it again: ten ways to make more money
This excellent, short work is a classic in its genre. Author Ram Charan outlines in no-nonsense, albeit sometimes prolix, style the essentials that all managers need to know to make their businesses and their revenues grow. Charan offers 10 basic principles, explains each one clearly, and provides anecdotal examples. The author readily admits that the principles are mostly common sense, and even perhaps widely understood (in part, from his other popular works). However, he says that the problem for most businesses is not having the right ideas, but rather turning the ideas into action. We recommend this mainstay for any business manager's bookshelf. It will help you face the challenge of growth.
 A real disappointment based on his past successes
I have really enjoyed Ram Charan's writing in the past. I have really enjoyed Ram Charan's writing in the past. He is generally simple, clear, but most important actionable. This book, however, was a real disappointment to me as it fails to deliver on it's promise: 10 tools to use on Monday morning. I guess Ram got stuck on simple and clear but the sad fact is that profitable growth is neither and this is where actionable is left in the cold.
One point was outstanding: look for singles and doubles (not out-of-the-park home runs) and build on those over time. But he could have said that in a journal article or a business magazine commentary and saved us all a lot of wasted time reading.
|
|
| | |
|
