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Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money (Jeffrey Gitomer's Little Books)
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Sales rank 39,989
Customers rating (based on 51 reviews)
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Salespeople need answers, fast! Now, one book brings together all the proven, tested, instant answers they'll ever want: Little Red Book of Sales Answers. This is the legendary Jeffrey Gitomer, the world's #1 sales presenter and author of the inspirational 250,000-copy bestseller Little Red Book of Selling. This new book goes beyond anything Gitomer's ever done, offering 99.5 quick, fun-to-read, real-world answers guaranteed to make sense, and make money! You'll discover the best ways to leave voicemail...ask for appointments...start presentations...follow up...ask for the sale...respond to angry customers...earn referrals...Here are perfect answers for establishing rapport...improving humor and creativity...making cold calls...getting past gatekeepers...controlling phone conversations...overcoming price objections...recognizing buying signals...using the Internet...getting reorders...finding role models and mentors...becoming a better writer...picking the right contact software...ordering the right business lunch...creating stand-out proposals...setting goals...adding value in every possible way. In your business, you can't afford to settle for the second-best approach. This book provides an extension of a successful brand by moving from a generic selling book to a book that gives a personal, practical guide to fulfilling your goals.
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| Publisher | FT Press | | Release date | 03/2006 | | Availability | Usually ships in 24 hours | | Edition | Hardcover |
| | List price | $19.99 | | Our price | $13.59 (you save 32.02%) | | Used price | from $4.24 |
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 STOP reading other sales books!
YES!
Stop now!
There are many and many books about sales...
I read a lot...
But THIS one has all you need to know.
And I am serious about sales: it is my job.
To the Point Book on Sales that Doesn't Hold Back
I have been in sales for over 8 years, having held both jobs I dreaded and jobs I loved. I have sold everything from clothing to financial services... and I have found the Little Red Book of Sales Answers to be right on and applicable to sales professionals in all industries.
This book doesn't teach you all that much more about sales than you probably already know, it simply states answers to questions you have in a way that makes you think, "I knew that, I just wish somebody would have pointed it out to me so clearly before now." That is Gitomer's magic - He says it like it is, and anyone in sales who reads his book is likely to tell you the same thing.
I think this book serves as a good wake-up call for those already in sales, but if you are just trying to learn about sales before you dive headfirst into the lion's den, it might be best to try Gitomer's Sales Bible instead (which gives a lot more insight and depth, as opposed to blunt answers to questions all sales people get when they become tired or demoralized).
If you are already in sales and have some experienec under your belt, this is the book for you. Think of it as both a wake-up call and a refresher course.
Has REAL Answers
This book was easy to read and contained real answers to many of the questions a salesman would have.
Excellent Advice
I cannot put this book down. It is packed with helpful advice on everything to do with selling and keeping those customers. My favorite tip is the fact you cannot truly sell a product you dont own or have tried.
On an aesthetic point, the book fits so well in your hands, the paper is strong, it lays flat, and it even has a little red bookmark! You can tell this is a quality book from the cover, and you can prove its a quality book from the excellent advice contained within the cover.
 Good Book on Improving Your Sales Skills
"Little Red Book of Sales Answers" by Jeffrey Gitomer addresses questions salespeople may have about their job and techniques to improve skills, particularly in the following areas:
1. Your humor and creativity.
2. Your writing, finding a mentor, and secret of worry-free living.
3. How to cold call and dealing with liars.
4. Closing and dealing with objections.
5. Utilizing the internet to make sales.
6. Ways to establish relationships.
7. Ways to differentiate yourself from your competition.
8. Love what you do and your job will be easier to be successful at!
Throughout the book are free "Red Bits" that you can access through Gitomer's web site. "Red Bits" are succinct pieces of valuable tid bits of information for particular aspects of selling.
Overall, the book is a good source of information and enjoyable to read. However, there were quite a few examples of salty language that I believed was unnecessary for making points. Brush up on that and I would give the book 5 stars.
Recommended.
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