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Little Green Book of Getting Your Way: How to Speak, Write, Present, Persuade, Influence, and Sell Your Point of View to Others
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Sales rank 22,192
Customers rating (based on 80 reviews)
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Following in the bestselling footsteps of Little Red Book of Selling, Little Red Book of Sales Answers, Little Black Book of Connections, and The Little Gold Book of YES! Attitude, Jeffrey Gitomer's The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen. By breaking down the elements, the reader will begin to understand, take action, become proficient, and then master the ability to persuade. Because persuasion occurs in so many different areas of life and business, Gitomer leads the reader from mental readiness to the principles of getting your way and the power that persuasion offers. He challenges the reader to prepare before they present, to prepare before they try to persuade. He demonstrates how to change a presentation into a performance and shows how this can be done in any environment. But because persuasion most often takes place in business, he draws special emphasis to the reader's ability to write and sell persuasively. The book talks about the persistence that enables winning persuasion. He brings the Benjamin Franklin quote "If at first you don't succeed, try, try again" to the Gitomer level of "You only fail when you decide to quit," and the book ends challenging the reader how to think about excellence and eloquence. It will be up to the reader to take advantage of the opportunity and harness the power.
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| Publisher | FT Press | | Release date | 04/2007 | | Availability | Usually ships in 24 hours | | Edition | Hardcover |
| | List price | $19.99 | | Our price | $13.59 (you save 32.02%) | | Used price | from $7.17 |
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 I wouldn't say that I got my way....
I bought this when I worked for a sales company where I sold over the phone. They were huge Gitomer fans. Dale Carnegie is better in my opinion, but Gitomer has some good ideas.
 The Little Green Book of How To Be Like Me
This is the second book I've bought from Gitomer, and much like the last one (Black book of connections) it is a very self-centered read. Dale Carnegie's stories from 80 years ago are more relevant than Gitomer's own personal experiences, nevermind the countless quotes of his own words in 300pt. type. Like another reviewer said, there is a lot of fluff and hardly any substance. This really should be split into two books - since half of it is devoted to giving speeches and barely applies to selling in any way. The "presenting" aspect of giving a speech might have some merit, except that most selling is done on such a smaller scale and Gitomer paints such broad strokes he would be better off not saying anything at all. I wanted a book that helped with persuasion in a sales setting -- this is not that book. Its more about motivating yourself than persuading others.
The reason I gave it two stars instead of one is because some of the takeaways in Chapter 4 and Chapter 7 are helpful and worth revisiting from time to time. This accounts for maybe 5-10% of the book. The rest of the pages it seems like Gitomer is vomiting repitious words just to fill up the space in a "200 page" book.
One of the things he preaches about is not to say "we" or "our" when presenting, yet his whole book is saying "be like me". What guys like this need to realize is that not everyone is just like him. If everyone actually did what he said in this book, Barnes and Noble would have 500,000 books just like this one on their shelf. Not everyone wants to write books. Not everyone wants to give speeches for people who will never buy their niche product. Some people just want a book that will help them sell!
I have no interest in any future books from Gitomer, who apparently succeeded in getting me to buy two of his books and continues to lure people in with different color schemes and an unusual shape. Marketing genius, yes. Provider of tangible information, not so much.
 Gittomer does it again!
Gittomer does it again! If you haven't read Gittomer's other books, you need to. Each one is on a slightly different topic, but each one basically deals with how to sell more products -- mostly the attitude with a mixture of pertinent applications. Most salesmen have plenty of tools and techniques, they need motivation and a proper attitude to keep on keeping on and that is what Gittomer is an expert in. Excellent book! I've used it several times with the teams I oversee.
Excellent Read
Great insight on persuasion. I highly recommend this book if you are interested in marketing ideas!
Same ol' Message
I'm very disappointed with the Video Book. After reading the reviews I was expecting something much more dynamic. To me this is nothing more than the same ol' message you hear in all motivation books and tapes, just not as good. This is a great book if you are a beginner and have never read any other motivational books before. It was just too elementary for me, I felt like it was "The Secret" book but delivered to a first grade class of kids.
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