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Book details for A Sense of Urgency Buy A Sense of Urgency
A Sense of Urgency
Book author(s) Book subject

John Kotter

Change Management

Sales rank 3,069 Customers rating (based on 39 reviews)
A Sense of Urgency

Brief description of A Sense of Urgency

Most organizational change initiatives fail spectacularly (at worst) or deliver lukewarm results (at best). In his international bestseller Leading Change, John Kotter revealed why change is so hard, and provided an actionable, eight-step process for implementing successful transformations. The book became the change bible for managers worldwide. Now, in Urgency, Kotter shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change. Why focus on urgency? Without it, any change effort is doomed. Kotter reveals the insidious nature of complacency in all its forms and guises. In this exciting new book, Kotter explains:

  • How to go beyond "the business case" for change to overcome the fear and anger that can suppress urgency
  • Ways to ensure that your actions and behaviors -- not just your words -- communicate the need for change
  • How to keep fanning the flames of urgency even after your transformation effort has scored some early successes
  • Written in Kotter's signature no-nonsense style, this concise and authoritative guide helps you set the stage for leading a successful transformation in your company.

    Book details
    PublisherHarvard Business Press
    Release date09/2008
    AvailabilityUsually ships in 24 hours
    EditionHardcover
    List price$22
    Our price$14.96 (you save 32.00%)
    Used pricefrom $9.78
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    Comments by amazon customers about A Sense of Urgency

    Good book
    Easy read, second half of the book seems better written/edited. The author tells me that his ideas apply to governments, but his examples are all from the commercial world as far as I remember. He spends some time pitching his other books, which I guess worked in my case because I'm planning to get at least one of them.


    Great Reminder
    My focus in business is helping to accelerate big projects. This was a great reminder that sense of urgency is one of the most critical factors in success. The golden jewel was the identification of the false sense of urgency. Fast read, good reminder.

    Same old...
    Nothing new here. Seems like the publishers needed some stocking filler. This a poorly constructed and roughly written rehash of previous ideas.

    How to solve the biggest organisational problem
    What is the single biggest mistake that organisations make when trying to undergo a change process? According to John P Kotter in this book, the biggest mistake is the failure to create a high enough sense of urgency among enough people to create sufficient momentum to bring about the change. The biggest enemies to creating a sense of urgency are complacency and false urgency, which happens when people act frenetically without being productive. True urgency involves creating "action that is exceptionally alert, externally oriented, relentlessly aimed at winning, making some progress each and every day, and constantly purging low value-added activities." To achieve true urgency, it is necessary to appeal to the hearts of people and not just to their minds. This can be done by bringing in emotionally compelling external data and influences, behaving with urgency by way of example, finding opportunities in crisis, and removing or neutralising opponents of change. The book is quite short, but like Kotter's earlier book "Leading Change" it addresses an exceptionally important aspect of organisational management in a concise and helpful way. Nearly all organisations suffer to some extent from the complacency bug, and this book provides excellent advice for overcoming it. I highly recommend the book for anyone - whether in a formal leadership position or not - who wants to be an agent of positive change within an organisation.

    Kotter is the King of Change Management
    Continuing as the master of changemanagement book, Kotter in a very timely message focuses on the sense of urgency pulling in new examples and references to his earlier good reads to aid in understanding how to get many of these efforts off the ground and continuing in a positive trajectory. It does a good job of separating the challenges of complacency and my word not his sabatoge of progress. Well worth the read.



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