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Book details for Four Seasons: The Story of a Business Philosophy Buy Four Seasons: The Story of a Business Philosophy
Four Seasons: The Story of a Business Philosophy
Book author(s) Book subject

Isadore Sharp

Business History & Biography

Sales rank 21,059 Customers rating (based on 13 reviews)
Four Seasons: The Story of a Business Philosophy

Brief description of Four Seasons: The Story of a Business Philosophy

The founder of Four Seasons Hotels shares the philosophy and values that have made his legendary brandHow did a child of immigrants, starting with no background in the hotel business, create the world's most admired and successful hotel chain? And how has Four Seasons grown dramatically, over nearly a half century, without losing its focus on exceptional quality and unparalleled service? Isadore Sharp answers these questions in his engaging memoir, which doubles as a powerful guide for leaders in any field. He recalls the surprising history of his company, starting with its roots in his father's small construction business, which Sharp joined after getting a degree in architecture. Shifting into hotels wasn't easy, and he learned by trial and error. His breakthrough was a vision for a new kind of hotel, featuring superior design, top-quality amenities, and, above all, a deep commitment to service. Sharp realized that customers would gladly pay extra for a "home away from home" experience. But that would be possible only if everyone-from managers and supervisors to bellmen, servers, and housekeepers-was fully engaged. The front-line staff, who have the most contact with guests, can make or break a five-star reputation. Readers will be fascinated to learn how Four Seasons does it, year after year, in more than thirty countries around the world.

Book details
PublisherPortfolio Hardcover
Release date04/2009
AvailabilityUsually ships in 24 hours
EditionHardcover
List price$29.95
Our price$19.77 (you save 33.99%)
Used pricefrom $11.52
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Comments by amazon customers about Four Seasons: The Story of a Business Philosophy

Four Seasons: The Story of a Business Philosophy
Talk about a class act. Growing up in a modest family whose patriarch was in the construction business would not necessarily portend what was to become of Isadore Sharp and the Four Seasons Hotel empire he created. From his first hotel, a run of the mill, 125 room motor hotel (motel) in Toronto in 1961, to building and managing an operation that includes 83 of the some of the world's most impressive properties across 35 countries, Sharp has instilled a philosophy that puts service and luxury above all else for the sophisticated world traveller. As this book describes, his personal story and philosophy is in seemless continuity with his product. Sharp describes his early days converting from a business of building mid-level apartment buildings in the Toronto area, to one day pursuing a small motel opportunity that would change his life. His first Four Seasons motor hotel (the name came from a luxury German brand, the Vier Jahrzeiten). He built a second Toronto hotel, the Inn on the Park with more luxury in mind (even a gym!) when he suddenly found himself meeting with executives at super-conglomerate ITT Corporation about building their flagship hotel, the Four Season Sheraton in downtown Toronto. It was after his `quality' philosophy (and nearing bankruptcy on another deal) got shut down by the Sheraton rulers that a still young Sharp decided he would never work for another company again. He vowed to run his business with his own philosophy; a philosophy that puts customers first and has made the Four Seasons what it is today. Sharp goes on to describe the many deals that he made around the world to bring the Four Seasons brand to every continent (save Antarctica) and how every deal and many innovations are what drive the brand to this day. His story of class, philanthropy (a must read chapter is the one about the Terry Fox charity run) and an overriding dedication to service are what makes the man and the company what they are today. The fact that he was finally able to take his company private again through an equity partnership with Bill Gates and Saudi Arabia's Prince Alwaleed are testament to the type of organization Sharp has built. In short, few would argue with the statement that the name Four Seasons equals `world class.' WIth fascinating details, a full appreciation of the many who have helped him fulfill the dream, Isadore Sharp comes across as a class act in a world of less than perfect business leaders. (The book even has a magnificent array of full color pictures on the inside of the jacket!) Highly recommended. A wonderful read.


Branding 101 for the entrepreneur
A great book to start the year with. Real insights in to the success of a brand - it certainly did not happen over night, but Issy Sharp has followed the 3 C's rule of branding. Clarity - almost from the outset with one small motel in Toronto he knew what Four Seasons was going to be and he has communicated that same message year after year. Consistent - he has refused to waiver from his Golden Rule (the values) and deal with people in a way that he would want to be treated. The bumps that he did encounter he learned from and underlined for him why his approach was the right one. Constant - an almost fanatical zeal for superior service. He has also been a constant innovator in the industry that the rest try to follow and emulate, by which time he is ahead of them again. This is an excellent example of a brand that allows it's employees to be brands themselves and deliver on the corporate brand promise because of it. A great read for any entrepreneur looking to establish true brand leadership.

Inside & Outside
I've been a happy customer of The Four Seasons for many decades and I've also been hired by them to conduct training programs. Many of their personnel have become my friends. Also one of my family members has worked there for more than ten years. So, when I comment on the hotels I am not merely gushing about a recent great meal or amazing customer service experience. The Four Seasons is the real deal. This inspiring book will tell you the back story and show you why this organization is so astoundingly successful. They didn't figure out a trick to amaze people or simply buy opulent goods to be "prettier" than the rest. They did it right. From the inside to the outside this is an organization to emulate. I sincerely hope that this becomes one of the great business best sellers of all time. If it does then thousands more will learn the wisdom of Isadore Sharp's philosophy and strategies. Other organizations will become more like the Four Seasons. I commend Mr. Sharp on this excellent book and I am awed at his excellence on all levels both organizational and personal. Bravo!

Sharp is sharp!
Reading this book about Sharp and his "walked in your shoes" knowing makes me believe that all that is good in the world, and that being humanistic in the workplace has a place. I am so appreciative of Mr. Sharp's keen awareness that it takes everyone to be authentic and caring, and above all, empathetic to make a business a success. His empathy is empowering and should be a symbol of what it takes to make a business a real success. He leaves his ego at the door and magic happens. At the end of the day it's important to make sure that everyone feels important and taken care of. If you know this and act on it, you will be successful and fulfilled. I truly admire him and wish there were more businessmen who would think and act as he has and does.

A New Philosophy
When I first joined Four Seasons a little under 2 years ago... I thought everyone around me had "drunk the kool-aid". I had never worked in an environmen quite like this. Everyone around you was interesting in not only offering an amazing product but also invested in making you and the team succeed. And generally everyone was happy at work... from housekeeping to executive staff. After reading this book... I now see how this corporate culture has reached all 83 hotels and all corporate offices. This memoir is inspiring and shows to be successful you don't have to be cut throat and bottom line oriented but you can also try living by the Golden Rule. I totally recommend this book to anyone interested in the company or industry, interested in different types of business philosophy, and definitely anyone interested in working for this company.



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