Authors Brian Tracy and Mark Thompson offer the listener a seven-step method to achieve greater business success in any market. They bring a combined 50 years of practical experience consulting, training and teaching their ideas to over 10,000 businesses. They share powerful, practical, proven methods and strategies to generate more sales, revenues and profits than the competition. Each concept and principle is illustrated with stories and examples from current businesses and businesspeople, who are achieving GREAT results, in competitive markets. The Listener will learn how to:
- Surround himself with GREAT people- talented, competent good team players- who can get the job done
- Offer a GREAT product or service, which determines 90% of his success, triggering the response, "This is a GREAT product!"
- Perfect a GREAT sales process, one that consistently converts interested prospects into paying customers