The Manager's Bookstore

Home | About MO | Contact MO | Tell-a-friend | Make start page | Add to favorites

Search for business and management books, authors, publishers & news
Search for business books, management authors, management book publishers & business books' news
Search for business and management books, authors, publishers & news
Advanced


Featuring
8986 books
7547 authors
222 subjects
1269 publishers

Recommended business and management reading, from top sources
- The Business Owner's Bookshelf
- Excellent reading from a terrible year
- Strategy+Business Best Business Books 2008
- BusinessWeek Best-Seller List - Hardcover, November 26. 2008
- The best business books of 2007 @ Miami Herald


News and reviews about business books, authors and publishers
- Charles Jacobs Goes Inside the Entrepreneur's Brain
- Jim Collins: How to Thrive in 2009
- The Peter Principle Lives On
- Brand Aid: Technology’s the Great Equalizer
- How News Corp. Nabbed MySpace
- The I-Word
- The Influence of the Net Generation
- New Business in the Network of Everything


Get our FREE newsletter on management books
Get our FREE newsletter on business books
Get our FREE newsletter on management books



 



Book details for Buy-In: Saving Your Good Idea from Getting Shot Down Buy Buy-In: Saving Your Good Idea from Getting Shot Down
Buy-In: Saving Your Good Idea from Getting Shot Down
Book author(s) Book subject

John Kotter

Change Management

Sales rank 132,608 Not rated by customers
Buy-In: Saving Your Good Idea from Getting Shot Down

Brief description of Buy-In: Saving Your Good Idea from Getting Shot Down

You've got a good idea. You know it could make a crucial difference for you, your organization, your community. You present it to the group, but get confounding questions, inane comments, and verbal bullets in return. Before you know what's happened, your idea is dead, shot down. You're furious. Everyone has lost: Those who would have benefited from your proposal. You. Your company. Perhaps even the country.It doesn't have to be this way, maintain John Kotter and Lorne Whitehead. In Buy-In, they reveal how to win the support your idea needs to deliver valuable results. The key? Understand the generic attack strategies that naysayers and obfuscators deploy time and time again. Then engage these adversaries with tactics tailored to each strategy. By "inviting in the lions" to critique your idea--and being prepared for them--you'll capture busy people's attention, help them grasp your proposal's value, and secure their commitment to implementing the solution.The book presents a fresh and amusing fictional narrative showing attack strategies in action. It then provides several specific counterstrategies for each basic category the authors have defined--including:· Death-by-delay: Your enemies push discussion of your idea so far into the future it's forgotten.· Confusion: They present so much data that confidence in your proposal dies.· Fearmongering: Critics catalyze irrational anxieties about your idea.· Character assassination: They slam your reputation and credibility.Smart, practical, and filled with useful advice, Buy-In equips you to anticipate and combat attacks--so your good idea makes it through to make a positive change.

Book details
PublisherHarvard Business Review Press
Release date10/2010
AvailabilityUsually ships in 24 hours
EditionHardcover
List price$25
Our price$14.5 (you save 42.00%)
Used pricefrom $1.25
Customers who have bought Buy-In: Saving Your Good Idea from Getting Shot Down are also interested in...

A Sense of Urgency by Kotter John
The Ten Faces of Innovation : IDEO's Strategies for Defeating the Devil's Advocate and Driving Creativity Throughout Your Organization by Kelley, Thomas



Buy Buy-In: Saving Your Good Idea from Getting Shot Down
 
Home | About MO | Contact MO | Tell-a-friend | Make start page | Add to favorites
© Copyright 2005-2006 - by ManagementOnly.com
Read our Privacy Policy