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Book details for The Art of Social Media: Power Tips for Power Users Buy The Art of Social Media: Power Tips for Power Users
The Art of Social Media: Power Tips for Power Users
Book author(s) Book subject

Guy Kawasaki Peg Fitzpatrick

Internet

Sales rank 18,244 Not rated by customers
The Art of Social Media: Power Tips for Power Users

Brief description of The Art of Social Media: Power Tips for Power Users

By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you.

But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money.

With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging.

For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”

Book details
PublisherPortfolio
Release date12/2014
AvailabilityUsually ships in 24 hours
EditionHardcover
List price$25.95
Our price$17.98 (you save 30.71%)
Used pricefrom $7.98
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