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Book details for Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success Buy Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success
Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success
Book author(s) Book subject

Tom Peters Kevin Freiberg

Aviation, Aerospace & Airline Industries

Sales rank 35,915 Not rated by customers
Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

Brief description of Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served--just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990.Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it?With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

Book details
PublisherCrown Business
Release date02/1998
AvailabilityUsually ships in 24 hours
EditionPaperback
List price$17.95
Our price$11.29 (you save 37.10%)
Used pricefrom $0.93
This book is recommended by...

The Business Owner's Bookshelf



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