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 8986 books
7547 authors
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Recommended business and management reading, from top sources
- The Business Owner's Bookshelf
- Excellent reading from a terrible year
- Strategy+Business Best Business Books 2008
- BusinessWeek Best-Seller List - Hardcover, November 26. 2008
- The best business books of 2007 @ Miami Herald


News and reviews about business books, authors and publishers
- Charles Jacobs Goes Inside the Entrepreneur's Brain
- Jim Collins: How to Thrive in 2009
- The Peter Principle Lives On
- Brand Aid: Technology’s the Great Equalizer
- How News Corp. Nabbed MySpace
- The I-Word
- The Influence of the Net Generation
- New Business in the Network of Everything


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The Storytellers

June 06, 2005
CMO Magazine
All Marketers Are Liars : The Power of Telling Authentic Stories in a Low-Trust World by Seth Godin
Want to build a brand for the ages? Tell consumers a story they want to believe—even if it's not true. read more

 
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