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Was Built To Last Built To Last?

November 11, 2004
Fast Company
Built to Last : Successful Habits of Visionary Companies by Jerry Porras, James Collins
It's one of the most influential business books of our era, and it helped turn coauthor Jim Collins into a management rock star. But how well have the companies it lionized and the principles it espoused stood the test of time? read more

 
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