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Palgrave Macmillan

http://www.palgrave.com/

67 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6 | 7
 
Beyond the Business Plan: 10 Principles for New Venture Explorers
Buy Beyond the Business Plan: 10 Principles for New Venture Explorers from Amazon  By Bridge, Simon Amazon's customers rating

This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and...

Ranking at Amazon 3806711
 Palgrave Macmillan
 October 2013 - Hardcover
 Business Plan
Our price: $40 (list: $40)
Used from: $30.35
Information updated on 09/14/2017
Buy Beyond the Business Plan: 10 Principles for New Venture Explorers from Amazon
 
How Excellent Companies Avoid Dumb Things: Breaking the 8 Hidden Barriers that Plague Even the Best Businesses
Buy How Excellent Companies Avoid Dumb Things: Breaking the 8 Hidden Barriers that Plague Even the Best Businesses from Amazon  By Smith, Neil Amazon's customers rating

Companies make headline news all the time for decisions that make many of us scratch our heads in wonder, even those companies that are smart and successful. Here, New York Times bestselling...

Ranking at Amazon 2547639
 Palgrave Macmillan
 September 2013 - Paperback
 Change Management
Our price: $3 (list: $16)
Used from: $1.66
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The Edge: 50 Tips from Brands that Lead
Buy The Edge: 50 Tips from Brands that Lead from Amazon  By Adamson, Allen P. Amazon's customers rating

In the digital age, the old rules of marketing and branding are in desperate need of overhaul. Word of mouth has evolved to word of type as customers promote or deride products and services to a...

Ranking at Amazon 1623275
 Palgrave Macmillan
 January 2013 - Hardcover
 Marketing
Our price: $22.93 (list: $27)
Used from: $1.8
Information updated on 09/14/2017
Buy The Edge: 50 Tips from Brands that Lead from Amazon
 
Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business
Buy Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business from Amazon  By Stroud, Dick Amazon's customers rating

Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of...

Ranking at Amazon 2364877
 Palgrave Macmillan
 January 2013 - Hardcover
 Marketing
Our price: $29.63 (list: $38)
Used from: $21.31
Information updated on 08/19/2017
Buy Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business from Amazon
 
Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business
Buy Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business from Amazon  By Stroud, Dick Amazon's customers rating

Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of...

Ranking at Amazon 2329598
 Palgrave Macmillan
 January 2013 - Hardcover
 Marketing
Our price: $29.63 (list: $38)
Used from: $21.57
Information updated on 08/17/2017
Buy Marketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business from Amazon
 
Strategic Transformation: Changing While Winning
Buy Strategic Transformation: Changing While Winning from Amazon  By Manuel Hensmans, Amazon's customers rating

Very few companies are successful in undertaking strategic transformation while maintaining long term superior financial performance. This book, by leading strategy experts, draws upon extensive...

Ranking at Amazon 2519014
 Palgrave Macmillan
 December 2012 - Hardcover
 Change Management
Our price: $19 (list: $38)
Used from: $14.97
Information updated on 09/14/2017
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Identifying Hidden Needs: Creating Breakthrough Products
Buy Identifying Hidden Needs: Creating Breakthrough Products from Amazon  By Goffin, Keith Amazon's customers rating

Too many new products fail. New products which are hard to differentiate from existing products won't capture the customer's imagination. The failure is due to a poor understanding of customers'...

Ranking at Amazon 3147732
 Palgrave Macmillan
 October 2010 - Hardcover
 Market Research
Our price: $45.68 (list: $60)
Used from: $43.22
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Global Financial Meltdown: How We Can Avoid The Next Economic Crisis
Buy Global Financial Meltdown: How We Can Avoid The Next Economic Crisis from Amazon  By Read, Colin Amazon's customers rating

In easy to understand terms and journalistic style, Read describes the reasons for global financial unrest arising from the sub-prime mortgage crisis and economic meltdowns. He walks the reader...

Ranking at Amazon 5206958
 Palgrave Macmillan
 November 2008 - Hardcover
 Economics
Our price: $37.83 (list: $65)
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America at Work: Choices and Challenges
Buy America at Work: Choices and Challenges from Amazon  By Lawler III, Edward E. Amazon's customers rating

A companion to The New American Workplace , which is co-published with the Society for Human Resource Management and the Centre for Effective Organizations, this volume contains original articles and...

Ranking at Amazon 8870544
 Palgrave Macmillan
 October 2008 - Hardcover
 New ways of working
Our price: $5.29 (list: $100)
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BrandDigital: Simple Ways Top Brands Succeed in the Digital World
Buy BrandDigital: Simple Ways Top Brands Succeed in the Digital World from Amazon  By Adamson, Allen P. Amazon's customers rating

In his best-selling book, BrandSimple: How the Best Brands Keep it Simple and Succeed, Allen P. Adamson showed in a straightforward manner how powerful brands get built. In a similarly...

Ranking at Amazon 2795514
 Palgrave Macmillan
 August 2008 - Hardcover
 Brands & Brand Management
Our price: n/a (list: $24.95)
Used from: $0.99
Information updated on 09/13/2017
Buy BrandDigital: Simple Ways Top Brands Succeed in the Digital World from Amazon

67 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6 | 7
 
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