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Association of National Advertisers

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1 book found
 
Measuring Brand Communication ROI
Buy Measuring Brand Communication ROI from Amazon  By Schultz, Don E. Amazon's customers rating

This book moves marketing into a new phase of financial accountability. Written by Don E. Schultz and Jeffrey S. Walters, it enables marketers to finally answer the nagging question, "What do I get...

Ranking at Amazon 4061134
 Association of National Advertisers
 September 1997 - Paperback
 Brands & Brand Management
Our price: n/a (list: $52.95)
Used from: $2.88
Information updated on 10/18/2017
Buy Measuring Brand Communication ROI from Amazon

1 book found
 
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