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Books about Public Relations
Public Relations

These authors also write about Public Relations Public Relations
Kotler, Philip
Alsop, Ronald J.
Argenti, Paul A
Ault, Philip H.
Barry, Amanda
Breakenridge, Deirdre
Broom, Glen M.
Cameron, Glen T.
Carothers, Andrew J.
Center, Allen H.
Clutterbuck, David
Cutlip, Scott M.
DeLoughry, Thomas J.
Ewen, Stuart
Forman, Janis
Frishman, Rick
Harris, Thomas
Heath, Robert L.
Kendall Agee, Warren
Kruckeberg, Dean
Laermer, Richard
Lewis, Herschell
Lublin, Jill
Marconi, Joe
McCusker, Gerry
Newsom, Doug
Prichinello, Michael
Rampton, Sheldon
Salzman, Jason
Seitel, Fraser P.
Stauber, John
Storey, David
VanSlyke Turk, Judy
Yale, David R.

Subjects related to Public Relations

25 books found. Jump to: 1 | 2 | 3
 
Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR
Buy Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR from Amazon  By Solis, Brian Amazon's customers rating

Forget the "pitch": Yesterday's PR techniques just don't work anymore. That's the bad news. Here's the great news: Social Media and Web 2.0 offer you an unprecedented...

Ranking at Amazon 414902

 Financial Times Prentice Hall
 March 2009 - Hardcover
 Public Relations
Our price: n/a (list: $29.99)
Used from: $1.41
Information updated on 01/19/2018
Buy Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR from Amazon
 
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Buy The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly from Amazon  By Meerman Scott, David Amazon's customers rating

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and...

Ranking at Amazon 641079
 Wiley
 November 2008 - Paperback
 Public Relations
Our price: $12.55 (list: $16.95)
Used from: $0.1
Information updated on 01/21/2018
Buy The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly from Amazon
 
Talespin: Public Relations Disasters-Inside Stories & Lessons Learnt
Buy Talespin: Public Relations Disasters-Inside Stories & Lessons Learnt from Amazon  By McCusker, Gerry Amazon's customers rating

* An eye-opening compendium of real-life PR disasters from around the world

Ranking at Amazon 6108439
 Kogan Page Ltd
 October 2004 - Hardcover
 Public Relations
Our price: n/a (list: $29.95)
Used from: $4.99
Information updated on 01/20/2018
Buy Talespin: Public Relations Disasters-Inside Stories & Lessons Learnt from Amazon
 
Encyclopedia of Public Relations
Buy Encyclopedia of Public Relations from Amazon  By Heath, Robert L. Amazon's customers rating

The Encyclopedia of Public Relations explores the evolution of the Public Relations field, with examples from history describing events, changing practices, and the key figures who...

Ranking at Amazon 3742323
 Sage Publications
 October 2004 - Hardcover
 Public Relations
Our price: $415 (list: $415)
Used from: $15.47
Information updated on 01/11/2018
Buy Encyclopedia of Public Relations from Amazon
 
Public Relations: The Complete Guide
Buy Public Relations: The Complete Guide from Amazon  By Marconi, Joe Amazon's customers rating

With the rise of integrated marketing communications (IMC) and the decline of paid media, the importance of public relations is on the upswing. Companies are realizing the benefit of speaking with...

Ranking at Amazon 3691147
 South-Western College Pub
 July 2004 - Hardcover
 Public Relations
Our price: $40.98 (list: $59.95)
Used from: $1.99
Information updated on 01/20/2018
Buy Public Relations: The Complete Guide from Amazon
 
The Fall of Advertising and the Rise of PR
Buy The Fall of Advertising and the Rise of PR from Amazon  By Ries, Al Amazon's customers rating

Bestselling authors and world-renowned marketing strategists Al and Laura Ries usher in the new era of public relations. Today's major brands are born with publicity, not advertising. A closer look...

Ranking at Amazon 295704
 HarperBusiness
 May 2004 - Paperback
 Public Relations
Our price: $8.59 (list: $14.99)
Used from: $0.1
Information updated on 01/23/2018
Buy The Fall of Advertising and the Rise of PR from Amazon
 
The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset
Buy The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset from Amazon  By Alsop, Ronald J. Amazon's customers rating

From Enron and WorldCom to the Catholic Church and Major League Baseball, reputation crises have never been more widespread. Now Ronald J. Alsop, a veteran Wall Street Journal authority on...

Ranking at Amazon 2014434
 Free Press
 March 2004 - Hardcover
 Public Relations
Our price: $14.95 (list: $26)
Used from: $1.47
Information updated on 01/19/2018
Buy The 18 Immutable Laws of Corporate Reputation: Creating, Protecting, and Repairing Your Most Valuable Asset from Amazon
 
The Practice of Public Relations, Ninth Edition
Buy The Practice of Public Relations, Ninth Edition from Amazon  By Seitel, Fraser P. Amazon's customers rating

To succeed in public relations, professionals need an innate sense of the power, excitement, and value to society's primary institutions of its practice. This book uses a unique hands-on...

Ranking at Amazon 2766010

 Prentice Hall
 July 2003 - Hardcover
 Public Relations
Our price: $38.68 (list: $129.8)
Used from: $1.66
Information updated on 01/20/2018
Buy The Practice of Public Relations, Ninth Edition from Amazon
 
This is PR : The Realities of Public Relations
Buy This is PR : The Realities of Public Relations from Amazon  By Newsom, Doug Amazon's customers rating

This authoritative text was written to provide information and guidance that will be useful to the experienced practitioner as well as to the beginning student. Students are introduced to the world of

Ranking at Amazon 3515130
 Wadsworth Publishing
 July 2003 - Paperback
 Public Relations
Our price: $23.92 (list: $77.95)
Used from: $1.99
Information updated on 01/12/2018
Buy This is PR : The Realities of Public Relations from Amazon
 
Full Frontal PR: Getting People Talking about You, Your Business, or Your Product
Buy Full Frontal PR: Getting People Talking about You, Your Business, or Your Product from Amazon  By Laermer, Richard Amazon's customers rating

Whether looking to promote a person, a business, a product, or even an idea, with "Full Frontal PR," anyone can design and implement a simple plan and earn essential media coverage--without a large...

Ranking at Amazon 3079671
 Bloomberg Pr
 February 2003 - Hardcover
 Public Relations
Our price: $5.99 (list: $24.95)
Used from: $0.77
Information updated on 01/20/2018
Buy Full Frontal PR: Getting People Talking about You, Your Business, or Your Product from Amazon

25 books found. Jump to: 1 | 2 | 3
 
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