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Market Research
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Market Research
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Aaker, David A.
Day, George S.
Deming, W. Edwards
Andreasen, Alan
Baines, Paul
Barabba, Vincent P.
Bartel Sheehan, Kim
Bearden, William O.
Beller, Ken
Birn, Robin J.
Bloom, Paul
Bond, Alison
Brace, Ian
Bradburn, Norman M.
Breen, George Edward
Breneman Blankenship, Albert
Burns, Alvin C.
Bush, Robert P
Bush, Ronald F.
Chakrapani, Chuck
| Chansarkar, Bal
Corder, Lloyd
Craig, C. Samuel
Crawford, Fred
Dennison, Dell
Deshpande, Rohit
Dillman, Don A.
Dobson, Chris
Doman, Margaret
Doman, Don
Douglas, Susan P.
Duboff, Robert
Dutka, Alan
Fletcher, J. H.
Foss, Bryan
Franses, Philip Hans
Frigstad, David
Gates, Roger
Goulding, Christina
Grossnickle, Joshua
| Hague, Nick
Hague, Paul N.
Hair, Joseph
Haley, Eric
Hammond, Peter
Hester, Edward L.
Holly, Alberto
Hsiao, Cheng
Jarboe, Glen R.
Kumar, V.
Langer, Judith
Lehtonen, Risto
Malhotra, Naresh K.
Mariampolski, Hy
Mathews, Ryan
McDaniel, Carl
McQuarrie, Edward F.
Monster, Robert W.
Morgan, Carol-Ann
Morrison, Margaret Ann
| Netemeyer, Richard G.
Newhouse, Ilisha
Ortinau, David J.
Paap, Richard
Pahkinen, Erkki
Pettit, Raymond C.
Raskin, Oliver
Salant, Priscilla
Schwartz, Barry
Shamel, Cynthia L.
Smith, D. V. L.
Soares, Eric
Stone, Merlin
Sudman, Seymour
Wansink, Brian
Weiss, Steve
Woodside, Arch G.
Zikmund, William G.
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54 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6 |
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By Zikmund, William G.
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Amazon's customers rating 
In response to strong market feedback, Essentials of Marketing Research, 2e, was developed directly from the eight edition of William Zikmund's best-selling Exploring Marketing Research text. ...
Ranking at Amazon 764637
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South-Western College Pub
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August 2007 - Paperback
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Market Research
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Our price: $126.61 (list: $148.95)
Used from: $0.32
Information updated on 03/03/2010
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By Corder, Lloyd
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Amazon's customers rating 
Companies know that market research can be crucial to retaining customers and winning new ones. Yet many avoid undertaking survey research because they consider it expensive, slow, and difficult to...
Ranking at Amazon 801550
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Kaplan
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February 2006 - Paperback
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Market Research
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Our price: n/a (list: $22.95)
Used from: $5
Information updated on 03/02/2010
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By Craig, C. Samuel
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Amazon's customers rating 
The third edition of International Marketing Research is completely updated to reflect changes in both the structure and practice of international marketing research. Industry consolidation of...
Ranking at Amazon 740069
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John Wiley & Sons
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May 2005 - Paperback
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Market Research
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Our price: $72.5 (list: n/a)
Used from: $46.55
Information updated on 03/13/2010
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By Beller, Ken
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Amazon's customers rating
Values are top-of-mind in business these days and have become especially important in today’s challenging marketing environment. But do you actually understand values—what they are, where...
Ranking at Amazon 1725009
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Kaplan
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May 2005 - Hardcover
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Market Research
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Our price: n/a (list: $25)
Used from: $0.07
Information updated on 03/01/2010
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By Woodside, Arch G.
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Amazon's customers rating
Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and...
Ranking at Amazon 2442542
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Butterworth-Heinemann
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February 2005 - Hardcover
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Market Research
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Our price: $68.95 (list: $68.95)
Used from: $18.19
Information updated on 03/03/2010
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By Brace, Ian
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Amazon's customers rating 
* A guide that focuses on core skills * Written by one of the most experienced market researchers in the field of questionnaire design * Includes a free CD-ROM containing questionnaire-writing...
Ranking at Amazon 446226
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Kogan Page Ltd
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August 2004 - Paperback
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Market Research
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Our price: $37.53 (list: $39.95)
Used from: $34.99
Information updated on 08/13/2009
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By Birn, Robin J.
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Amazon's customers rating
* Part of the new Market Research in Practice series, published in association with the Market Research Society
Ranking at Amazon 316551
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Kogan Page Ltd
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June 2004 - Paperback
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Market Research
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Our price: $28.5 (list: $37.5)
Used from: $6.29
Information updated on 03/02/2010
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By Hague, Paul N.
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Amazon's customers rating
* Part of the new Market Research in Practice series published in association with the Market Research Society
Ranking at Amazon 284262
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Kogan Page Ltd
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June 2004 - Paperback
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Market Research
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Our price: $27.38 (list: $37.5)
Used from: $18.6
Information updated on 03/03/2010
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By Smith, D. V. L.
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Amazon's customers rating
This book provides the following 10-step guide to the art and science of interpreting qualitative and quantitative market research evidence and successfully applies this to business decision-making.
Ranking at Amazon 356761
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John Wiley & Sons
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May 2004 - Hardcover
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Market Research
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Our price: $53.21 (list: $75)
Used from: $50.9
Information updated on 02/28/2010
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54 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6 | | | |
