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Books about Consumer Behavior
Consumer Behavior

These authors also write about Consumer Behavior Consumer Behavior
Underhill, Paco
Ariely, Dan
Arnould, Eric
Bagby, Meredith
Berry, Jon
Bosshart, David
Brooks, David
Butman, John
Coney, Kenneth A.
Danziger, Pamela
Davis, Melinda
De Graaf, John
Easterbrook, Gregg
Fiske, Neil
Fuller, Connie
Furman, Elina
Garcia, Guy
Greco, Alan J.
Hawkins, Del I.
Heath, Joseph
Hodge, Richard
Huffman, Cynthia
Johnson, Brian
Kanuk, Leslie
Karp, Hank
Keller, Ed
Landau, Saul
Lasn, Kalle
Levine, Judith
Linn, Susan
Lynch, Aaron
Mazze, Edward M.
McNeal, James U.
Michman, Ronald D.
Mick, David Glen
Miller, Vincent J.
Nissanoff, Daniel
Norman, Donald
Noxon, Christopher
Nunes, Paul
Oechsli, Matt
Postrel, Virginia
Potter, Andrew
Price, Linda
Ratneshwar, S.
Schachter, Lou
Schiffman, Leon
Schwartz, Barry
Seaman, Barrett
Silverstein, Michael
Simon, Scott
Sirias, Danilo
Snyder, David P.
Solomon, Michael R.
Stinnett, Bill
Tharp, Marye C.
Twitchell, James B.
Wann, David
Zinkhan, George M

Subjects related to Consumer Behavior

56 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6
 
Decoded: The Science Behind Why We Buy
Buy Decoded: The Science Behind Why We Buy from Amazon  By Barden, Phil Amazon's customers rating

In this groundbreaking book Phil Barden reveals what decision science explains about people’s purchase behaviour, and specifically demonstrates its value to marketing. He shares the latest...

Ranking at Amazon 125756
 Wiley
 March 2013 - Hardcover
 Consumer Behavior
Our price: $24.25 (list: $38)
Used from: $10.96
Information updated on 10/15/2017
Buy Decoded: The Science Behind Why We Buy from Amazon
 
Buyology: Truth and Lies About Why We Buy
Buy Buyology: Truth and Lies About Why We Buy from Amazon  By Lindstrom, Martin Amazon's customers rating

How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying...

Ranking at Amazon 727117
 Doubleday
 October 2008 - Hardcover
 Consumer Behavior
Our price: $16.95 (list: $24.95)
Used from: $2
Information updated on 10/13/2017
Buy Buyology: Truth and Lies About Why We Buy from Amazon
 
Buying In: The Secret Dialogue Between What We Buy and Who We Are
Buy Buying In: The Secret Dialogue Between What We Buy and Who We Are from Amazon  By Walker, Rob Amazon's customers rating

“Fascinating … A compelling blend of cultural anthropology and business journalism.” — Andrea Sachs, Time Magazine “An often startling tour of new cultural terrain.” — Laura...

Ranking at Amazon 266057
 Random House
 June 2008 - Hardcover
 Consumer Behavior
Our price: $25 (list: $25)
Used from: $0.1
Information updated on 10/13/2017
Buy Buying In: The Secret Dialogue Between What We Buy and Who We Are from Amazon
 
Predictably Irrational: The Hidden Forces That Shape Our Decisions
Buy Predictably Irrational: The Hidden Forces That Shape Our Decisions from Amazon  By Ariely, Dan Amazon's customers rating

Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Ranking at Amazon 302483
 HarperCollins
 February 2008 - Hardcover
 Consumer Behavior
Our price: $15.91 (list: $25.95)
Used from: $1.11
Information updated on 10/13/2017
Buy Predictably Irrational: The Hidden Forces That Shape Our Decisions from Amazon
 
Authenticity: What Consumers Really Want
Buy Authenticity: What Consumers Really Want from Amazon  By Gilmore, James Amazon's customers rating

Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe what you sell—or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated...

Ranking at Amazon 195102
 Harvard Business School Press
 September 2007 - Hardcover
 Consumer Behavior
Our price: $22.45 (list: $35)
Used from: $1.81
Information updated on 09/30/2017
Buy Authenticity: What Consumers Really Want from Amazon
 
Rejuvenile: Kickball, Cartoons, Cupcakes, and the Reinvention of the American Grown-up
Buy Rejuvenile: Kickball, Cartoons, Cupcakes, and the Reinvention of the American Grown-up from Amazon  By Noxon, Christopher Amazon's customers rating

Once upon a time, boys and girls grew up and set aside childish things. Nowadays, moms and dads skateboard alongside their kids and download the latest pop-song ringtones. Captains of industry pose...

Ranking at Amazon 618757
 Crown Business
 June 2006 - Hardcover
 Consumer Behavior
Our price: $10 (list: $23.95)
Used from: $2.1
Information updated on 09/14/2017
Buy Rejuvenile: Kickball, Cartoons, Cupcakes, and the Reinvention of the American Grown-up from Amazon
 
The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do
Buy The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do from Amazon  By Rapaille, Clotaire Amazon's customers rating

Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.In The Culture Code, internationally revered cultural anthropologist

Ranking at Amazon 111805
 Broadway Books
 June 2006 - Hardcover
 Consumer Behavior
Our price: n/a (list: $24.95)
Used from: $2
Information updated on 10/13/2017
Buy The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do from Amazon
 
Treasure Hunt : Inside the Mind of the New Consumer
Buy Treasure Hunt : Inside the Mind of the New Consumer from Amazon  By Silverstein, Michael Amazon's customers rating

The essential follow-up to the BusinessWeek bestseller Trading Up A BMW in a Costco parking lot? A working class family with a 50-inch plasma TV? What's going on in the mind of...

Ranking at Amazon 632685
 Portfolio
 May 2006 - Hardcover
 Consumer Behavior
Our price: $8.97 (list: $26.95)
Used from: $1
Information updated on 10/07/2017
Buy Treasure Hunt : Inside the Mind of the New Consumer from Amazon
 
Treasure Hunt: Inside the Mind of the New Consumer
Buy Treasure Hunt: Inside the Mind of the New Consumer from Amazon  By Silverstein, Michael Amazon's customers rating

A BMW in a Costco parking lot?A working-class family with a 50-inch plasma TV?What’s going on in the mind of the new consumer?TREASURE HUNT takes us into the homes of real people making real...

Ranking at Amazon 3495017
 Portfolio
 May 2006 - Hardcover
 Consumer Behavior
Our price: n/a (list: $26.95)
Used from: $2.49
Information updated on 06/21/2016
Buy Treasure Hunt: Inside the Mind of the New Consumer from Amazon
 
Cheap: The Real Cost of the Global Trend for Bargains, Discounts & Consumer Choice
Buy Cheap: The Real Cost of the Global Trend for Bargains, Discounts & Consumer Choice from Amazon  By Bosshart, David Amazon's customers rating

Manufactured goods have been getting cheaper, both in absolute terms and relative to services. Since the Consumer Prices Index was first launched in 1996, the prices of ""goods"" have fallen an...

Ranking at Amazon 7529316
 Kogan Page Ltd
 March 2006 - Hardcover
 Consumer Behavior
Our price: $13.87 (list: $29.95)
Used from: $2
Information updated on 10/01/2017
Buy Cheap: The Real Cost of the Global Trend for Bargains, Discounts & Consumer Choice from Amazon

56 books found. Jump to: 1 | 2 | 3 | 4 | 5 | 6
 
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